摘要
探索电竞游戏版权保护治理模式创新,以推动我国电竞行业高质量发展。文章通过界定电竞游戏版权保护概念,剖析我国电竞游戏版权侵权现状,揭示电竞游戏版权保护面临的理论困境、模式困境、实践困境、文化困境和管理困境,提出“治理主体—治理方法—运行机制”三维协同治理模式:国家、市场和社会等多元主体须形成互动合力,综合运用法律、行政、技术等手段,构建政府引导、市场主导、社会推动参与的协同治理机制,以实现电竞游戏健康可持续发展。
Esports games,as a product of the deep integration of digital technology and competitive entertainment,have become an important growth point for the global cultural industry.Esports games rely on online games as carriers,combining competitiveness,viewing value,and commercial value.Their copyright protection involves multiple aspects such as game development,event operation,and live streaming derivatives,with complex legal relationships and prominent infringement risks.Currently,the copyright protection of esports games is facing challenges such as legal disputes,insufficient technological governance,and imbalanced distribution of benefits.It is urgent to conduct systematic research to clarify the boundaries of protection and optimize governance paths.The research process is mainly divided into three parts.Through literature review,clarify the concepts of esports games and esports game copyright protection,and review the current research status of online game copyright protection and esports game copyright infringement.Analyze the difficulties faced by copyright protection in esports games.Propose a governance model for esports game copyright protection.Research has found that the copyright protection of esports games in China faces multiple challenges.The first is theoretical dilemmas.The legal status of esports game copyright protection in China's legal system,what kind of legal protection esports games receive,and the limits of legal protection are not yet clear.The second is the mode dilemma,as there is controversy over the copyright object of esports games,leading to differences in copyright protection modes.The third is the practical dilemma,as there are various types of infringement in esports games,complex facts,inconsistent identification standards,and difficulties in providing evidence for rights protection.The fourth is the cultural dilemma,where the public's awareness of copyright is weak and the willingness of power holders to protect their rights is weak,exacerbating the dilemma of copyright protection of esports games.The fifth is the management dilemma,where there are deficiencies in administrative,judicial,social,and technological governance measures,leading to numerous difficulties in the copyright protection and governance for esports games.Based on the research results,a three-dimensional collaborative governance model of"governance subject-governance method-operation mechanism"is proposed.Through the interaction between the state,market,and society,actively build a government-regulated,market self-disciplined,and socially autonomous esports game copyright governance system.Based on the challenges and practical needs of copyright governance in esports games,a multidimensional governance system is constructed through integrating legal,administrative,and technological means.By improving the collaborative operation mechanism of government,market,and society,promote the collaborative governance of multiple governance entities,actively create a superior environment for the collaborative governance of esports game copyright protection,and construct a work pattern for the comprehensive copyright protection of esports games.
作者
黄一涛
HUANG Yitao(Shanghai Publishing and Printing College;School of Economics and Management,Shanghai University of Sport)
出处
《出版与印刷》
2025年第4期35-44,共10页
Publishing & Printing
基金
国家社科基金项目“后亚运时代电子竞技体育化发展及文化治理研究”(编号23BTY114)
2024年教育部人文社会科学研究规划基金项目“我国电子竞技对青年社会化的影响及应对策略研究”(编号24YJAZH050)。
关键词
电竞游戏
网络游戏
版权保护
治理模式
esports game
online game
copyright protection
governance model