摘要
本研究聚焦于社会组织如何有效介入留守儿童的电商消费行为,通过深入分析现状、问题及成因,提出针对性的干预策略,构建一套完善的支持体系,引导留守儿童树立正确消费观念,提升其电商消费素养与自我保护意识,助力其健康成长与全面发展。
This study focuses on how social organizations can effectively intervene in the e-commerce consumption behavior of left-behind children. By conducting an in-depth analysis of the current status, problems, and causes, this research proposes targeted intervention strategies and constructs a comprehensive support system. The aim is to guide left-behind children in establishing correct consumption concepts, enhancing their e-commerce consumption literacy and self-protection awareness, and promoting their healthy growth and comprehensive development.
出处
《电子商务评论》
2025年第7期1072-1079,共8页
E-Commerce Letters