摘要
绿色包装艺术设计是运用生态学的原理和当代科学技术的成就,以及美的规律而形成的一种新的设计形式。绿色包装设计要充分考虑人与环境的和谐发展为价值取向,以"少而优"作为绿色艺术设计新的思维规范和哲学思想,以"资源循环利用"最大限度的减少对环境的污染与破坏。强调设计师的社会及伦理价值,把刺激消费的旧观念引向合理消费的新观念上,做环境保护的传播者。
The artistic design for green packing is both the result of applying the ecological principles and mordern science and technology and a new form of design based on the esthetical rules. The artistic design for green packing should take fully into account the compatible development of human and environment, regard'simple and best' as the new thoughts and philosophies of the artistic design for green packing, and reduce to the fullest extent possible environment pollution and damage. As a disseminator of environment protection, designers should emphasize social and ethic values, and turn the old idea for stimulating consumption into a new idea for rational consumption.
出处
《包装工程》
CAS
CSCD
北大核心
2003年第6期69-71,共3页
Packaging Engineering
关键词
绿色包装
包装艺术设计
价值取向
环境保护
市场竞争
Concept of packing and green artistic design
Development trend of artistic design for green packing