摘要
《海珍图》作为南宋花鸟画作品,兼具艺术与文化价值,当前在其数字化传承方面的研究仍显薄弱。研究基于文化层次理论,聚焦《海珍图》在新时代语境下的数字化延展与活态化传承路径,从物质表层、行为中层与精神深层三个维度,系统剖析其文化内涵,提炼文化基因,构建《海珍图》文化基因库。在此基础上,结合数字文创设计要点,总结出“物质之形”“行为之境”“精神之魂”三重数字化转译策略,探索传统花鸟画作数字化表达新路径。
Sea Treasures Painting as a rare Southern Song bird-and-flower painting,holds both artistic and cultural significance.However,research on its digital transmission remains limited.Grounded in cultural stratification theory,this study explores its digital extension and dynamic inheritance in the context of contemporary culture.Through a three-layered analysis—material,behavioral,and spiritual—it extracts core cultural elements and constructs the cultural gene bank for the painting.Based on this foundation and key principles of digital cultural-creative design,this study proposes a three-level translation strategy:form of materiality,ambience of behavior,and spirit of ideology,aiming to provide new pathways for the digital expression of traditional Chinese Flower-and-Bird Painting.
作者
洪步今
上官大堰
HONG Bujin;SHANGGUAN Dayan
出处
《丝网印刷》
2025年第14期10-14,共5页
Screen Printing
关键词
《海珍图》
数字化转译
文化层次
数字文创
Sea Treasures Painting
digital cultural translation
cultural level
digital cultural creativity
