摘要
高校思想政治教育对于为党和国家培养担当民族复兴大任的时代新人具有重要作用。高校思想政治教育依托网络短视频进行育人是新时代思想政治工作的现实所需。短视频赋能高校思想政治教育具有丰富的理论基础和独特的优势,是顺应时代发展、推动思想政治教育创新发展的重要途径。近年来,短视频新媒体发展迅猛,以抖音、快手等为代表的网络短视频平台受到大学生们的普遍青睐,对高校思想政治教育产生了双重影响:一方面,它提供了丰富多元的教育资源,为高校思想政治教育带来了新机遇;另一方面,短视频内容的复杂性和娱乐化特性也为高校网络育人带来了挑战,尤其是其包含的与思政教育理论相悖的观点,对大学生的价值观形成构成挑战。因此,深入分析新媒体时代高校思想政治教育育人工作的开展策略,对科学有效地借助网络短视频开展育人活动、实现高校网络育人的目标具有重要意义。
Ideological and political education in colleges and universities plays an important role in cultivating new generations who will shoulder great responsibility of national rejuvenation for the Party and the country.Ideological and political education in colleges and universities relying on network short videos to educate people is the realistic need for ideological and political work in the new era.Short videos empowering ideological and political education in colleges and universities have rich theoretical foundation and unique advantages.It is an important way to comply with the development of the times and promote the innovation and development of ideological and political education.In recent years,the rapid development of short videos new media,represented by the network short video platforms such as Tik-Tok,kwai,etc.are generally favored by college students,which has dual impact on the ideological and political education in colleges and universities:On the one hand,it provides rich and diversified educational resources,which brings new opportunities for ideological and political education in colleges and universities;on the other hand,the complexity and entertaining character of short video content also brings challenges to online students’cultivation in colleges and universities,especially the viewpoints contained in it that are contrary to the theory of ideological and political education,which poses a challenge to the formation of view of values of college students.Therefore,conducting an in-depth analysis of the development strategy for ideological and political education in colleges and universities in the new media era is of great significance for scientific and effective use of network short videos in educational activities to achieve the goal of online students’cultivation.
作者
程璐
刘飞逸
CHENG Lu;LIU Fei-yi(School of Electricity and Automation,Nantong University,Nantong 226019,China;School of Marxism,Nantong University,Nantong 226019,China)
出处
《江苏航运职业技术学院学报》
2024年第3期65-70,共6页
Journal of Jiangsu Shipping College
基金
江苏高校哲学社会科学研究思政专项(2023SJSZ0953)
江苏省高等教育学会辅导员工作研究委员会专项课题(22FYHLX054)。
关键词
短视频
高校思想政治教育
育人策略
short video
ideological and political education in colleges and universities
education strategy
作者简介
程璐(1980-),女,江苏南通人,南通大学电气与自动化学院副研究员,硕士。
