摘要
冰雪体育文化在推动冰雪运动产业发展中起着至关重要的作用。通过深入分析冰雪体育文化的各个方面,该文探讨了其对冰雪运动产业的多维度影响。研究发现,冰雪体育文化不仅增强了公众对冰雪运动的认知和兴趣,还促进了冰雪运动产业的商业化、国际化和可持续发展。该文通过案例分析和数据支持,阐释了冰雪体育文化在提升冰雪运动产业竞争力和公众参与度方面的重要作用。
Ice and snow sports culture plays a crucial role in promoting the development of the ice and snow sports industry.Through in-depth analysis of various aspects of ice and snow sports culture,this article explores its multidimensional impact on the ice and snow sports industry.It has found that ice and snow sports culture not only enhances public awareness and interest in ice and snow sports,but also promotes the commercialization,internationalization,and sustainable development of the ice and snow sports industry.This article explains the important role of ice and snow sports culture in enhancing the competitiveness and public participation of the ice and snow sports industry through case analysis and data support.
作者
石伟光
张春艳
李艳春
SHI Weiguang;ZHANG Chunyan;LI Yanchun(Xuanhua Vocatinal Callege of Sience and technology,Zhangjiakou Hehei 075100,China)
出处
《冰雪体育创新研究》
2024年第3期28-30,共3页
Research on innovation of ice snow sports
关键词
冰雪体育文化
冰雪运动产业
产业发展
文化影响
Ice and snow sports culture
The ice and snow sports industry
Industrial development
Cultural influence
作者简介
石伟光(1979-),男,汉族,河北唐山人,本科,副教授,研究方向:体育教学工作、体育旅游、体育经济;张春艳(1979-),女,汉族,吉林通榆人,本科,副教授,研究方向:体育教学;李艳春(1992-),男,汉族,河北张家口人,硕士,讲师,研究方向:体育教学、健身健体、冰雪运动。
