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重大突发事件中社交媒体用户情感体验关键影响因素识别研究 被引量:10

Identification of Key Influencing Factors of Social Media Users'Emotional Experience in Major Emergencies
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摘要 【目的/意义】识别并分析重大突发事件社交媒体用户情感体验的关键影响因素和关联路径,为政府应对重大突发事件舆情治理提供理论及应用参考。【方法/过程】立足信息生态视角,从事件信息、信息发布者、信息受众者、信息环境、信息技术五个维度构建重大突发事件社交媒体用户情感体验影响因素指标体系,结合决策实验室分析法(DEMATEL)和解释结构模型(ISM)进行关键因素分析和层级模型构建。【结果/结论】重大突发事件社交媒体用户情感体验是表层、过渡层和深层因素共同作用的结果;政府响应效力、网络谣言状态、道德约束力等是影响社交媒体用户情感体验的关键因素,应予以重点关注。【创新/局限】从用户的过程性体验角度出发,剖析舆情信息生态对用户情感体验的影响机制。下一步将对情感体验的具体属性作细粒度划分,并对影响因素的作用强度和方向等作进一步测量探讨。 【Purpose/significance】Identifying and analyzing the key influencing factors and correlation paths of social media users'emotional experience in major emergencies,so as to provide theoretical and applied reference for the government to manage public opinion of major emergencies.【Method/process】Based on the perspective of information ecology,the index system of influencing factors of social media users'emotional experience in major emergencies was constructed from five dimensions of event information,information publisher,information audience,information environment and information technology.Combined with Decision Laboratory analysis(DEMATEL)and Explanatory Structure model(ISM),the key factors were analyzed and the hierarchical model was constructed.【Result/conclusion】The social media users'emotional experience in major emergencies is the result of the joint effect of surface,transition and deep factors.Government response effectiveness,online rumor status,and moral binding force are the key factors affecting the emotional experience of social media users,which should be paid more attention to.【Innovation/limitation】From the perspective of the user's procedural experience,this paper analyzes the influence mechanism of public opinion information ecology on the user's emotional experience.The next step will be to divide the specific properties of emotional experience in a fine-grained manner,and further measure and explore the intensity and direction of the influencing factors.
作者 邓春林 刘晓晴 DENG Chunlin;LIU Xiaoqing(School of Public Administration,Xiangtan University,Xiangtan 411100,China)
出处 《情报科学》 CSSCI 北大核心 2023年第9期48-58,共11页 Information Science
基金 国家社科基金一般项目“重大突发事件中社交媒体用户的情感体验及引导机制研究”(20BTQ105)。
关键词 重大突发事件 网络舆情 社交媒体用户 情感体验 影响因素 major emergency:online public opinion social media users emotional experience influencing factor
作者简介 邓春林(1977-),男,湖南株洲人,博士,副教授,硕士生导师,主要从事网络奥情、应急管理研究;刘晓晴(1999-),女,湖南汨罗人,硕士研究生,主要从事网络奥情研究。
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