摘要
民以食为天,食品安全是最重要的民生问题,是媒体和公众时刻关注的热点话题之一。目前食品安全舆情监测体系与社交媒体的高速发展不相匹配,带来的问题层出不穷。由于食品安全舆情具备传播速度快、传播范围广和存在虚假不实信息等特征,因此目前的舆情监测难度不断增加。基于此,本文梳理分析目前食品安全网络舆情现状,初步构建人工智能食品安全舆情热度监测体系,并以大型农贸市场的食品安全微博舆情为例,提出舆情管理一体化解决方案。本文为有效应对食品安全网络舆情提供借鉴,为相关政府部门提高管理效能提供参考。
As the most important livelihood issue,food safety has become a heated topic among the public and media.The current monitoring system of public opinions on food safety cannot keep up with the rapid development of social media,causing endless issues.It becomes increasingly challenging to monitor public opinions on food safety because of the rapid dissemination speed and broad dissemination range of public opinions on food safety,and the presence of misleading and erroneous information regarding public opinions on food safety.In this context,this paper reviews and analyzes the current status of online public opinions on food safety,builds an artificial intelligence monitoring system for food safety public opinions.Taking food safety public opinions for large farmers' markets as a typical case,an integrated solution for public opinion management in the field of food safety governance is proposed.This review can serve as a technical guidance for effectively coping with online public comments on food safety and also provide a reference for governmental departments concerned to improve their management effectiveness.
作者
徐博
XU Bo(School of Journalism and Communication,Tsinghua University,Beijing 100084,China)
出处
《食品科学》
EI
CAS
CSCD
北大核心
2023年第7期404-412,共9页
Food Science
关键词
人工智能
食品安全舆情
监测
引导
大型农贸市场
artificial intelligence
public opinions on food safety
monitoring
guidance
large farmers’market
作者简介
徐博(1992—)(ORCID:0000-0002-9168-8079),男,博士研究生,研究方向为经济传播,媒介经营管理。E-mail:xub22@mails.tsinghua.edu.cn。
