摘要
本文通过对华为与摩托罗拉、中国第一汽车集团与德国大众汽车公司建立的两个跨国技术战略联盟进行跨案例比较研究和理论分析,建立了研究命题和理论框架。本文对案例的分析发现:(1)高技术企业形成战略联盟往往会因为涉及巨大利益而导致联盟存在内部风险;(2)跨国技术战略联盟中存在的隐性和显性障碍对于联盟稳定性有一定的影响;(3)资源共享型和资本分担型合作方式对于联盟稳定性的影响不同;(4)我国在建立跨国技术战略联盟的过程中,合作方式的选择和对联盟中存在的风险和障碍的识别很重要。
With the rapid development of science and technology and the explosive growth of information, enter- prises in order to adapt to and maintain their own competitiveness choose the form of strategic alliance to cooperate, especially among the high-tech enterprises. Although the rapid development of technology strategic alliance to strengthen and consolidate the strength of enterprises, but the failure rate of alliance is high. The academic commu- nity is always concerned about the internal and external factors influencing the technological strategic alliance. Through the comparative study of cross-case and the theoretical analysis and discussion of two cross-national technological strategic alliances established by Huawei and Motorola, China FAW and Volkswagen, the author has established the research proposition and the theoretical framework. Through the in-depth analysis of the case, we found that： Firstly, the strategic alliance of technology is usually due to the great benefits of technology led to the existence of the risk of the Union. Cross-border technological strategic alliances between FAW and Volkswagen did not lead to opportunistic behavior because of mutual trust and prudent negotiations to establish norm. What＇ s more their respective strategic objectives have been achieved playing a supporting role on the stability of cross-border technological strategic alliance. And the strategic objectives between Huawei and Motorola are inconsistent. The each other is a potential competitive relationship. Intellectual property protection awareness is weak ,while loose alliance co- operation has played a negative role in the regulation,and ultimately which leads to Motorola make Opportunistic be- havior to cause the alliance to face the risk of cooperation. Secondly,the culture differences between FAW and Volk- swagen is relatively small, and mutual complementarity between resources and the government in the alliance giving strong support to reduce cooperation obstacles in the alliance, which has a positive effect on the stability of the alli- ance. However the resource complementarity among Huawei and Motorola is weak and the culture between enterprises are different,and the US government has a negative attitude towards Huawei＇s entering into the North American mar- ket. So there is an obstacle to the collapse of the alliance. Thirdly, the impact of resource sharing and capital sharing on the stability of the strategic alliance is not the same. Fourthly ,the choice of cooperation in the process of establis- hing a strategic alliance of technology and the identification of risks and obstacles in the coalition are very important. And the article made the following recommendations： First, the government should develop and improve the relevant policy measures and industry norms. Technical cooperation in the relevant areas, there will be some risks and obstacles between business members. And business members need to trust each other, seeking common ground Cooperation, and paying attention to sharing benefits. In a different system of cooperation under the formation of a set of corporate behavior norms, in the long-term strategic practice of continuous improvement, and in paper or electron- ic files retained, which is conducive to the revision of the Union specification and giving a new created strategic alli- ance reference value. Second ,within the strategic alliance Union enterprises should establish the relevant risk and obstacle monitoring mechanism to enhance protection to the Union＇s scientific and technological achievements and the internal secrets of the enterprise itself. Third, because of different technology industry strategic alliance at differ- ent stages of development, the alliance is not the same as the length of time or related industry technology break- through development , which needing different ways of cooperation at different times. Therefore, it is very important to collect and establish the corresponding flexible cooperation mechanism for technical frontier information, and to enhance the stability of the alliance in the transition period and so as to increase the innovation ability of the enter- prise. Finally, the government should improve the intellectual property system in the law. Company＇ s awareness of the rights of intellectual property is related to the legal environment of the state.
作者
杨震宁
赵红
徐俪菁
YANG Zhen-ning ZHAO Hong XU Li-jing(Business School, University of International Business and Economics, Beijing, 100029, China)
出处
《经济管理》
CSSCI
北大核心
2017年第8期60-71,共12页
Business and Management Journal ( BMJ )
基金
国家社会科学基金一般项目"我国高技术企业通过跨国技术战略联盟进行多维'跨边界'学习与风险防御机制研究"(14BGL181)
对外经济贸易大学研究生科研创新一般项目"资源知识属性
学习能力与合资企业控制权演进:跨案例研究"(76160601)
关键词
跨国技术战略联盟
联盟风险
联盟障碍
联盟稳定性
跨案例研究
cross-national technological strategic alliance
alliance risk
alliance barriers
alliance stability
cross-case study
作者简介
杨震宁（1976-），男，天津人，教授，博士生导师，管理学博士，研究方向为创新管理、战略管理，E-mail：yangzhenning@uibe．edu．cn；
通讯作者赵红（1986-），女，安徽宿州人，博士研究生，研究方向为创新管理，E-mail：zhaohongay@126．com；
徐俪菁（1991-），女，江苏扬州人，硕士研究生，研究方向为创新管理，E-mail：xulijingl23@uibe．edu．cn。
