摘要
本文主要研究农民创业事件。基于社会学习理论,本文将农民的自我效能感作为触发创业事件的前因变量,将创业榜样及其绩效作为调节变量,介入自我效能感与创业事件的联系中。本文使用了北京近郊的300个农民样本,实证结果显示农民的自我效能感越高,农民触发创业事件的可能性越大;比起没有创业榜样的农民,拥有创业榜样的农民在同等自我效能感下触发创业事件的可能性更大;比起创业榜样绩效好的农民,创业榜样绩效较差的农民在同等自我效能感下触发创业事件的可能性更大。
This paper focuses on entrepreneurial event of farmers. Based on social learning theory,we take self-efficacy of farmers as the antecedent variable affecting entrepreneurship event＇occurrence,regard entrepreneurial role model and his / her performance as moderation variables,which will interfere in the relationship between farmers＇ self-efficacy and entrepreneurship event＇occurrence. Based on300 sample farmers in the outskirt of Beijing,the empirical results show that farmers＇ self-efficacy has a significantly positive impact on entrepreneurial event＇occurrence of farmers; Also,entrepreneurial role model has a significantly positive impact on the relationship between self-efficacy and entrepreneurial event＇occurrence of farmers; However,the performance of entrepreneurial role model has a significantly negative impact on the relationship between self-efficacy and entrepreneurial event＇occurrence of farmers.
出处
《管理评论》
CSSCI
北大核心
2017年第3期27-39,共13页
Management Review
基金
国家自然科学基金项目(71572208)
教育部新世纪优秀人才支持计划(NCET-13-1053)
关键词
社会学习理论
自我效能感
创业榜样
创业事件
social learning theory
self-efficacy
entrepreneurial role model
entrepreneurial event
作者简介
李静，中央财经大学商学院博士研究生谢靖屿，中央财经大学商学院硕士研究生
林嵩（通讯作者），中央财经大学商学院教授，博士生导师，博士。
