摘要
数字技术的全方位渗透使得人、媒介与空间之间的关系不断被重塑,这集中体现在“网红打卡”现象中。本研究以空间生产理论为视点,通过“网红打卡”现象观察数字时代空间生产的新变化,即不同于大众传媒时期组织化的空间生产模式,“网红打卡”在空间生产的主体方面使大量不同的个体参与到空间生产的重要环节中,从而形塑了人、媒介与空间“三位一体”的空间新景观。再者,从生产/消费关系的要素讲,人、媒介与空间在“网红打卡”的带动下突破了城市空间生产/消费对立的局面,使数字时代空间生产与空间消费的融合态势更为显著。然而值得注意的是,如果仅将“网红打卡”看作空间生产的新景观以及各生产主体的经济来源,将会遮蔽利益主导性产/消逻辑引发的对主体生产及空间的异化问题。
With the omni-directional penetration of digital technology,the relationship among people,media and space has been constantly reshaped.It is mainly reflected in the phenomenon of“internet celebrity check-in”.From the point of view of space production theory,this study observes the new changes of space production in the digital era through the phenomenon of“internet celebrity check-in”.That is,different from the organized space production mode in the period of mass media,“internet celebrity check-in”makes a large number of different individuals participate in the important link of space production in the main body of space production,thus shaping the new spatial spectacle of“trinity”of human,media and space.In addition,in terms of the elements of production/consumption relationship,people,media and space,what are driven by“internet celebrity check-in”,break through the opposition of urban space production/consumption,which makes the integration of space production and space consumption more significant in the digital era.However,it is worth noting that if we only regard“internet celebrity check-in”as a new spectacle of space production and the economic source of each production subject,it will obscure the issue of alienation of subject production and space caused by the logic of profit-driven production/consumption.
作者
韩素梅
马姚姚
Sumei HAN;Yaoyao MA(Zhejiang University of Technology)
出处
《马克思主义美学研究》
2024年第1期312-325,482,共15页
Research on Marxist Aesthetics
关键词
网红打卡
空间生产
数字时代
生产性消费
人与空间
Internet celebrity check-in
space production
digital era
productive consumption
human and space
作者简介
韩素梅,浙江工业大学人文学院教授,研究方向:媒介文化、新媒体;马姚姚,浙江工业大学人文学院硕士研究生。
