There has been a steady growth in demand for convenience and ready-cooked food has influenced the interest of poultry processors in developing value-added chicken products that meet consumers＇ demand/choice. A conjoi...There has been a steady growth in demand for convenience and ready-cooked food has influenced the interest of poultry processors in developing value-added chicken products that meet consumers＇ demand/choice. A conjoint analysis was done in this study on the survey of 975 chicken consumers in the Niger Delta Region of Nigeria, between March and September, 2014 to valuate consumers, preferences and willingness to pay （WTP） for various chicken attributed parts, production method, processing method, storage method, the presence of flavor and cooking method. The estimates of consumers, WTP premium prices for various mixtures of value-added characteristics were ascertained. The consumers preferred chicken products refrigerated, from chicken produced under free-range management, chicken breast, chicken product that was addictive and flavor free, which could be oven-heated or pan heated. One half of the entire respondents were willing to pay about 25% more for value-added chicken product over the price for conventional products. On the whole, a premium for value-added chicken products was more likely to be paid for by young consumers, consumers who patronized farmers＇ markets and preferred free-range or organic chicken products. WTP by consumers was negatively affected by price of products. The poultry industry could utilize combined knowledge of consumers＇ WTP for value-added chicken product price as a guide of develop innovative value-added chicken products.展开更多
估算农地资源的非市场价值,将其纳入资源成本核算体系,不仅能够弥补市场机制作用不足给农地城市流转决策带来的影响,而且通过提高土地资源农业利用的比较效益,能够起到缓解农地流失的作用。运用条件价值评估法对武汉市不同类型农地的非...估算农地资源的非市场价值,将其纳入资源成本核算体系,不仅能够弥补市场机制作用不足给农地城市流转决策带来的影响,而且通过提高土地资源农业利用的比较效益,能够起到缓解农地流失的作用。运用条件价值评估法对武汉市不同类型农地的非市场价值进行估算,在对471份有效问卷进行统计分析后的研究表明:(1)随着农地保护意识的增强,武汉居民已经意识到农地资源非市场价值的存在,83.65%的受访居民对农地保护有正的支付意愿;(2)从居民参与农地保护的支付意愿(Willingness to pay,WTP)出发,全市居民每年保护农地的支付意愿总价值为30.0035×108元,折合单位hm2农地的非市场价值为116154元;(3)从农民作为农地保护执行主体参与农地保护、接受政府补偿(willingness to accept,WTA)的角度出发,农地非市场价值16447.57元/hm2,是目前国家鼓励农民种植粮食作物发放补贴(中稻225元/(hm.2a-1),折合无限年期价值4978元/hm2)的3.30倍;(4)从城市居民作为农地保护的间接受益者,假设城市周边农地被城市建设用地征收后带来环境损失,城市居民为接受征地计划、家庭每年愿意接受政府补偿(willingness to accept,WTA)的角度出发,平均每户家庭年均需要接受政府补偿8612元,按当前城市居民户数计算,全市城市居民每年对农地损失的受偿接受金额为109.5685×108元,折合单位hm2农地非市场价值42.42×104元。展开更多
文摘There has been a steady growth in demand for convenience and ready-cooked food has influenced the interest of poultry processors in developing value-added chicken products that meet consumers＇ demand/choice. A conjoint analysis was done in this study on the survey of 975 chicken consumers in the Niger Delta Region of Nigeria, between March and September, 2014 to valuate consumers, preferences and willingness to pay （WTP） for various chicken attributed parts, production method, processing method, storage method, the presence of flavor and cooking method. The estimates of consumers, WTP premium prices for various mixtures of value-added characteristics were ascertained. The consumers preferred chicken products refrigerated, from chicken produced under free-range management, chicken breast, chicken product that was addictive and flavor free, which could be oven-heated or pan heated. One half of the entire respondents were willing to pay about 25% more for value-added chicken product over the price for conventional products. On the whole, a premium for value-added chicken products was more likely to be paid for by young consumers, consumers who patronized farmers＇ markets and preferred free-range or organic chicken products. WTP by consumers was negatively affected by price of products. The poultry industry could utilize combined knowledge of consumers＇ WTP for value-added chicken product price as a guide of develop innovative value-added chicken products.
文摘估算农地资源的非市场价值,将其纳入资源成本核算体系,不仅能够弥补市场机制作用不足给农地城市流转决策带来的影响,而且通过提高土地资源农业利用的比较效益,能够起到缓解农地流失的作用。运用条件价值评估法对武汉市不同类型农地的非市场价值进行估算,在对471份有效问卷进行统计分析后的研究表明:(1)随着农地保护意识的增强,武汉居民已经意识到农地资源非市场价值的存在,83.65%的受访居民对农地保护有正的支付意愿;(2)从居民参与农地保护的支付意愿(Willingness to pay,WTP)出发,全市居民每年保护农地的支付意愿总价值为30.0035×108元,折合单位hm2农地的非市场价值为116154元;(3)从农民作为农地保护执行主体参与农地保护、接受政府补偿(willingness to accept,WTA)的角度出发,农地非市场价值16447.57元/hm2,是目前国家鼓励农民种植粮食作物发放补贴(中稻225元/(hm.2a-1),折合无限年期价值4978元/hm2)的3.30倍;(4)从城市居民作为农地保护的间接受益者,假设城市周边农地被城市建设用地征收后带来环境损失,城市居民为接受征地计划、家庭每年愿意接受政府补偿(willingness to accept,WTA)的角度出发,平均每户家庭年均需要接受政府补偿8612元,按当前城市居民户数计算,全市城市居民每年对农地损失的受偿接受金额为109.5685×108元,折合单位hm2农地非市场价值42.42×104元。
