摘要
在文化多元化的时代背景下,时尚产业蓬勃发展。在众多推动服装设计创新的力量中,民族文化元素成为重要的灵感源泉。黎锦作为一项非物质文化遗产,被誉为中国纺织品的“活化石”,在服装市场中展现出强大的发展活力与研究价值。以海南黎锦为研究对象,探讨其在现代服装设计中的转译路径以及对品牌塑造的重要性,旨在为非遗文化的活态传承与品牌差异化发展提供理论支持,同时为黎锦文化的传承与发展提供新路径,拓宽黎锦纹样创新设计的应用场景。
In the context of cultural diversity,the fashion industry is flourishing.Among the many forces driving innovation in clothing design,ethnic cultural elements have become an important source of inspiration.As an intangible cultural heritage,Li brocade is known as the“living fossil”of Chinese textiles,demonstrating strong development vitality and research value in the clothing market.Therefore,taking Hainan Li brocade as the research object,the exploration of its translation path in modern clothing design and its importance in brand building are discussed.It aims to provide theoretical support for the dynamic inheritance of intangible cultural heritage and brand differentiation development,and provides a new path for the inheritance and development of Li brocade culture,expand the application scenarios of innovative design of Li brocade patterns.
作者
刘烨铭
高博文
LIU Yeming;GAO Bowen(School of Design,Hainan Vocational University of Science and Technology,Haikou 571126,China)
出处
《染整技术》
2025年第7期160-162,共3页
Textile Dyeing and Finishing Journal
关键词
黎锦纹样
服装设计
视觉转译
品牌塑造
Li brocade patterns
clothing design
visual translation
brand building
作者简介
刘烨铭(1999-),女,专任教师,硕士,研究方向为品牌设计;高博文(1997-),男,辽宁阜新人,助教,硕士,主要从事为民族民间展会设计与品牌形象研究。
