摘要
【目的/意义】我国正处于经济社会发展全面绿色转型时期,探究供应链企业参与自愿型环境规制的促进机制对我国环境治理绩效提升有积极意义。【设计/方法】通过构建了一个二级供应链模型,研究制造商参与自愿型环境规制决策机制并讨论政府补贴对企业参与规制决策的影响,进而引入考虑谈判权力影响的收益分享契约,探究供应链协调机制。【结论/发现】(1)制造商参与自愿型环境规制受到消费者信任度、绿色产品偏好的正向影响,但消费者价格敏感度与参与度反向相关;政府补贴有助于促进企业参与自愿型环境规制,对于供应链企业形成有效激励;(2)谈判权力对收益分享契约协调作用具有影响,但存在一定的阈值,当零售商谈判权力高于该临界值时,制造商自愿型参与度及双方利润水平均得到提升,供应链实现协调优化。
[Purpose/Significance] In the period of comprehensive green transformation of economic and social development, the participation of supply chain enterprises in voluntary environmental regulation has positive significance for the improvement of environmental governance performance in China. [Design/Methodology] This paper constructs a two-level supply chain model to study the decision-making mechanism of manufacturers’ participation in voluntary environmental regulation and the influence of government subsidies in enterprises’ participation decision-making, and then introduces a revenue-sharing contract considering the bargaining power to coordinate the supply chain. [Conclusions/Findings](1) Consumer trust, green product preference positively affect manufacturer’s participation, while consumer price sensitivity is inversely related to participation. Government subsidy has effective incentives for supply chain enterprises, which helps to promote enterprises’ participation in voluntary environmental regulation.(2) The bargaining power balance is necessary for supply chain coordination.The manufacturer’s voluntary participation and the profit of both sides will be improved when the retailer’s bargaining power exceeds a certain threshold, and then the supply chain coordination and optimization will be achieved.
作者
陈哲
陈国宏
CHEN Zhe;CHEN Guo-hong(Fujian University of Technology,Fuzhou 350118 China;Fuzhou University,Fuzhou 350116 China)
出处
《电子科技大学学报（社科版）》
2023年第1期85-96,共12页
Journal of University of Electronic Science and Technology of China(Social Sciences Edition)
基金
国家社科基金项目(19BGL031)
福建省创新战略研究项目(2022R0056,2022R0055)
福建省社科规划项目(FJ2019B091,FJ2021B152)
福建工程学院科研启动基金项目(GY-S19013)。
关键词
自愿型环境规制
谈判权力
政府补贴
消费者信任
收益分享契约
voluntary environmental regulation
bargaining power
government subsidy
consumer trust
revenue sharing contract
作者简介
陈哲(1983-)女,福建工程学院管理学院副教授;通信作者:陈国宏(1953-)男,福建工程学院管理学院教授,福州大学经济与管理学院教授.E-mail:cgh@fzu.edu.cn.
