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农村双创培育与创业意愿作用机理研究

Research on the Mechanism of Rural Entrepreneurship Cultivation and Entrepreneurial Intention
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摘要 在乡村振兴战略研究领域,农村创业创新培育与农民创业意愿之间的关系的研究是学术界关注的重点内容之一。在明确农村双创与主体创业意愿关系的基础上,探索构建双创培育对创业创新主体的创业意愿作用关系的假设模型,并应用农业农村部的“2019年全国返乡入乡创新创业监测调查试点工作”所搜集相关数据进行验证。结果表明:农村地区的创业创新培育对农民创业意愿具有显著的正向作用,创业主体的效能感知在这其中发挥着中介效应,而主体的风险感知行为能够在逆向作用于创业意愿的同时,还能起到调节主体效能感知中介效应的作用效果。基于上述结论提出针对农村双创培育的相关建议,以期能够为我国乡村振兴战略推进及其相关研究提供参考。 In the field of rural revitalization strategy research,the mechanism of rural entrepreneurship cultivation and farmers’entrepreneurial intention had received considerable attention of scholars.In this paper,we proposed a hypothesis model for Interaction between entrepreneurship cultivation and entrepreneurial intention and carry out empirical research with empirical data collected via“Pilot Work on the Monitoring and Investigation of the Innovation and Entrepreneurship of Rural in 2019”carried by Ministry of Agriculture and Rural.The research and experiment suggests that rural entrepreneurship cultivation had played significant positive influence on farmers’entrepreneurial intention through Intermediate conduction of body’s entrepreneurial self-efficacy.On the other hand,risk perception could regulate mediating effects of entrepreneurial self-efficacy while negative effected farmers’entrepreneurial intention.Based on the results obtained,we present some advices on future of rural entrepreneurship cultivation in the hope of providing enlightenment and support for relevant theory research for rural revitalization strategy.
作者 王剑 高峰 WANG Jian;GAO Feng(Agricultural Information Institute,Chinese Academy of Agricultural Sciences,Beijing 100081,China;Key Laboratory of Agri-information Services Technology,Ministry of Agriculture,Beijing 100081,China;Economic and Social Forecast Institute,Tianjin Academy of Social Sciences,Tianjin 300191,China)
出处 《云南农业大学学报(社会科学版)》 2021年第5期138-145,共8页 Journal of Yunnan Agricultural University(Social Science)
基金 国家社会科学基金项目“供给侧结构性改革进程中企业绩效提升研究”(18BGL071) 中国农业科学院科技创新工程项目“乡村振兴推进策略研究”(CAAS-ASTIP-2016-AII)。
关键词 双创培育 创业意愿 乡村振兴 效能感知 风险感知 农村 entrepreneurship cultivation entrepreneurial intention rural revitalization entrepreneurial self-efficacy risk perception rural
作者简介 王剑(1976-),男,山西太原人,副研究员,博士,主要从事农业产业安全研究;通信作者:高峰(1978-),男,山东济南人,副研究员,博士,主要从事农业经济研究。
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