摘要
为了解低碳理念在大学生中的普及情况,围绕大学生服装消费中的低碳意识进行问卷调查,具体从认知和行为两个方面来反映大学生的服装消费低碳意识。调查发现,大学生低碳认知水平不高,服装消费行为存在异质性,服装消费低碳意识不强。调查研究的结果对学校、政府、企业推行低碳服装消费的举措提出了建设性意见,以便指导服装消费低碳行为。
In order to understand the popularization of low-carbon concept among college students,a questionnaire survey was organized around the low-carbon consciousness of College Students’clothing consumption,reflecting the low-carbon consciousness of college students’clothing consumption from two aspects of cognition and behavior.The survey found that college students’low carbon cognitive level is not high,clothing consumption behavior is heterogeneous,and clothing consumption low carbon consciousness is not strong.According to the results of the investigation and study,constructive suggestions are put forward on the measures taken by schools,government and enterprises to promote low-carbon clothing consumption,so as to guide the low-carbon behavior of clothing consumption.
作者
王文慧
马大力
Wang Wenhui;Ma Dali(School of Art,Tianjin Polytechnic University,Tianjin 300387,China;School of Textile Science and Engineering,Tianjin Polytechnic University,Tianjin 300387,China)
出处
《天津纺织科技》
2020年第5期32-35,共4页
Tianjin Textile Science & Technology
关键词
服装消费
低碳意识
低碳行为
大学生群体
调查研究
Clothing Consumption
Low-carbon Awareness
Low-carbon Behavior
College Students
Investigation
作者简介
王文慧(1994-),女,硕士研究生。主要从事服装设计与人体工效学方面的研究。;通讯作者:马大力(1961-),男.教授,硕士生导师。E-mail:madlhom@126.com。