摘要
新疆地域辽阔,区位条件独特,旅游资源丰富,是我国旅游业发展的重要战略区。本文通过对新疆旅游市场发展特点、旅游市场供需价格弹性及旅游产品边际成本分析,得出稳定是新疆旅游业发展的基础。目前,新疆旅游需求市场总体呈刚性,新疆旅游供给市场供给量随价格的提升而增加,新疆旅游产品边际成本增速较慢,蕴藏商机巨大。因此,新疆旅游业应以优质高价提升产品竞争力,适时适度提升旅游产品价格,抓住旅游市场低边际成本带来的发展机遇,大力发展旅游业。
Xinjiang,with its vast territory,unique location and rich tourism resources,is an important strategic area for the development of China's tourism industry.Based on the analysis of the development characteristics of the tourism market in Xinjiang,the price elasticity of supply and demand in the tourism market and the marginal cost of tourism products,this paper concludes that stability is the basis of the development of tourism in Xinjiang.At present,Xinjiang tourism demand market is generally rigid.Except for the impact of abnormal events,Xinjiang tourism supply market supply increases with the increase of prices.Xinjiang tourism marginal cost growth is slow,which contains huge business opportunities.Therefore,the tourism industry in Xinjiang should enhance the competitiveness of its products with high quality and high prices,raise the price of tourism products timely and appropriately,and seize the development opportunities brought about by the low marginal cost of the tourism market to develop their tourism vigorously.
作者
左喜梅
刘文翠
ZUO Ximei;LIU Wencui(School of Finance,Xinjiang University of Finance and Economics,Urumqi Xinjiang,830012)
出处
《西部金融》
2020年第6期75-81,共7页
West China Finance
关键词
新疆旅游
需求弹性
供给弹性
边际成本
Xinjiang Tourism
Demand Elasticity
Supply Elasticity
Marginal Cost
作者简介
左喜梅(1982.10-),女,河南人,博士研究生,现就读于新疆财经大学;刘文翠(1963.05-),女,新疆人,教授,博士生导师,现供职于新疆财经大学。
