摘要
为了实现全渠道模式下服装供应链整合效果的评估分析,首先在BSC四个传统维度的基础上添加供应商维度,并引入SCOR的流程细分思想,提出了服装零售企业主导的基于BSC-SCOR的供应链整合绩效评价指标体系。之后选取层次分析法和模糊综合评判相结合的方法对服装供应链进行绩效评价,最后以某服装零售企业的实例分析验证,以期为服装零售企业正确了解和评价供应链的整合效果、识别在向全渠道转型过程中供应链存在的问题并提出改进办法,为实现供应链价值最大化提供有效的手段。
In this paper, in order to evaluate the integration effect of a garment supply chain under the omni-channel mode, we firstly added on the basis of the four dimensions of the traditional BSC model the supplier dimension, then introduced the idea of process subdivision of the SCOR, and put forward the integration performance evaluation index system of the supply chain dominated by a clothing retailer based on the BSC-SCOR. Afterwards, we combined the AHP and fuzzy comprehensive evaluation to evaluate the performance of the supply chain.At the end, in the instance of a garment retailer company, we demonstrated the correct way to understand and evaluate the integration effect of the supply, to identify the problems existing in the process of omni-channel transformation and to suggest the relevant countermeasures.
作者
王慧颖
曹海林
Wang Huiying;Cao Hailin(Kunshan Dengyun College of Science ＆ Technology,Suzhou 215300,China)
出处
《物流技术》
2018年第6期113-120,130,共9页
Logistics Technology
基金
江苏高校哲学社会科学研究基金项目"全渠道模式下服装零售企业供应链整合研究"(2017SJB1497)
作者简介
王慧颖（1983-）,女,河南新乡人,昆山登云科技职业学院商务管理系物流管理教研室讲师,硕士,研究方向物流与供应链管理;曹海林（1982-）,男,江苏昆山人,昆山登云科技职业学院物流管理教研室讲师,研究方向：物流仓储、现代物流管理.
