摘要
我国农业中小企业面临产能过剩严重、比较成本过高等引致的增值空间偏低、产业竞争力不足等问题。系统性地综述供给侧结构性改革的内涵以及为农业中小企业转型带来的机遇与挑战。选取黑龙江省某农业龙头企业作为典型案例企业,深度剖析其发展的缘起、演进过程和商业模式,并以转方式、调结构、提品质、促融合、降成本等供给侧结构性改革为背景,设计全产业链增值战略的钻石模型,深度辨识其在战略运营中的创新发展路径,主要包括产业链上游以现代农业服务业为主导的基地建设增值路径、产业链中游以轻资产运作主导的服务平台搭建增值路径、产业链下游以产业联盟为主导的渠道拓展增值路径。最后从依靠政府、借助平台、各方增值、成立联盟、创新运营等角度给出相应的启示,为我国涉农中小企业的转型升级提供理论框架和案例支撑。
China＇s Agricultural SMEs are facing seriously overcapacity and relatively high cost which caused low value-added space,industrial competitiveness and other issues. Aiming at the existing problems,this paper systematically summarizes the connotation for the structural reform of supply side,as well as the opportunities and challenges for the transformation of Agricultural SMEs. In this paper,we selected a typical agricultural leading enterprises in Heilongjiang province as the study case,and depth analysis of the development of the origin,evolution process and business model. It designs the diamond model of the value added strategy for the whole industry chain,in transfer mode,adjusting structure,enhancing quality,promoting integration,and reducing costs as the background. We deeply identified its innovative development path in the strategic operation,mainly including the modern agricultural service industry leading value-added path about planting areas construction in upstream of the industry chain,light asset operation leading value-added path about service platform Path in the middle part of the industry chain,and industry alliance leading value-added path about development of sales channel model in downstream of the industrial chain. To sum up,the corresponding enlightenment was given from relying on the government,using of the platform,membership value added,alliance establishment,innovative operation and so on. It provided a theoretical framework and case support for China＇s transformation and upgrading of Agricultural SMEs.
作者
寇光涛
卢凤君
薄姗
KOU Guang-tao;LU Feng-jun;BO Shan(College of Science,China Agricultural University,Beijing 100083,China;College of Economics and Management,China Agricultural University,Beijing 100083,China;China National Offshore Oil Corporation,Beijing 100028,China)
出处
《广东农业科学》
CAS
2018年第4期157-165,共9页
Guangdong Agricultural Sciences
基金
国家自然科学基金(71673273)
北京市社会科学基金(17GLB025)
关键词
供给侧改革
农业中小企业
增值路径
基地建设
服务平台搭建
supply side structural reform
agricultural SMEs
value-added path
base construction
service platform building
作者简介
寇光涛（1985-）,男,博士,讲师,E-mail：gtkou@cau.edu.cn;通讯作者：卢凤君（1960-）,男,博士,教授,E-mail：fj_lu@263.net
