摘要
随着"网络共和国"的日益壮大,网络舆情愈发波涛汹涌。汹汹舆情背后掩藏着网络群体心理极化这一"元凶"。通过对"郭美美事件"报道内容的分析,审视该事件中群体心理的极化过程,深入剖析其对网络舆情产生的或显性或隐性风险。借此从规避群体心理极化风险视角探讨引导网络舆情的有效路径,提出跨越群体隔离之障碍,构建网络"人行道"的一系列具体措施。
With ＂the Republic of Network＂ growing increasingly powerful,the network public opinion become more and more turbulent. Behind the aggressive public opinion hides the ＂culprit＂ named group psychological polarization. Based on media reports of the Guo Meimei scandal, this paper analyzes the process of group psychological polarization, and dissects its overt or covert risks for the network public opinion. It further discusses the effective ways to guide the network public opinion from the perspective of avoiding the risks of group psychological polarization and puts forward a series of concrete measures about overcoming the group isolation barriers and building the network ＂pavement＂.
出处
《南昌工程学院学报》
CAS
2014年第2期20-24,共5页
Journal of Nanchang Institute of Technology
关键词
群体心理
风险规避
网络舆情
郭美美事件
group psychology
risk aversion
network public opinion
Guo Meimei scandal
作者简介
殷伟群（1970-）,女,副教授,1277894866@qq.com.
