摘要
办好农业科技期刊的关键是:要在准确定位的基础上,围绕服务对象,搞好选题策划;组建通信联络队伍,促进期刊发行;建立共赢机制,开拓广告市场;做好编辑加工,以质量作保证。
The key point of managing an agricultural sci-tech periodical is to find the accurate positioning, which means: selecting the fight topics and hatching them with cautious, based on the readers you are facing; organizing a communicative team to facilitate the publication of the periodical; founding a mutual benefit mechanism and exploiting the advertisement market; and finally, perfecting the editing work to ensure the quality of the periodical.
出处
《编辑学报》
CSSCI
北大核心
2007年第1期65-67,共3页
Acta Editologica
关键词
农业科技期刊
办刊实践
经验
agricultural sci-tech periodical
publishing practice
experience