摘要
企业文化是维护企业竞争优势的一个源泉,对企业发展具有重要的推动作用。但在企业发展过程中,企业文化有可能产生文化刚性,将企业锁定于某种僵局的状态,从而阻碍企业的发展。因此,在企业成长过程中,需要采取有效措施克服文化刚性,以保持企业的持续性成长。
The corporate culture is a headspring to support the competitive advantage of the enterprise, having the important push to the corporate development, During the developmental process Of enterprises, however, the corporate culture may become cultural rigid, and make the enterprise lock in the state of a certain logjam, and obstruct the development of the enterprise, Therefore, it is necessary to take valid measures beyond the culture rigidities during the developmental process of the enterprise, and keep the enterprise grow up continuously.
出处
《华东经济管理》
2006年第3期127-129,共3页
East China Economic Management
关键词
企业文化
文化刚性
应对措施
corporate culture
cultural rigidities
way to overcome cultural rigidities
作者简介
陆奇岸(1966-),男,博士生,研究方向:企业管理。