摘要
近年来, 中国互联网等新媒体发展迅速, 世界网络空间命运共同体的提出进一步推动了互联网传播文化的进程.中医药新媒体的传播紧跟趋势迅速崛起并迎来新机遇, 笔者在深入研究中医药新媒体传播背景、现状及机遇的前提下, 探索构建中医药互联网科普平台的新思路, 为有效运用新媒体科普中医药文化提供可行性建议.
In recent years,new media such as China’s Internet has developed rapidly,and the proposal of the community of destiny in the world’s cyberspace has further promoted the process of Internet communication culture.The spread of new media of traditional Chinese medicine has followed the trend of rapid emergence and ushered in new opportunities.Under the premise of in-depth study of the background,current situation and opportunities of new media dissemination of traditional Chinese medicine,the author explores new ideas for constructing a popular science platform for Chinese medicine,in order to effectively use new Media science popularization of Chinese medicine culture provides feasible advice.
作者
李思怡
潘华峰
叶晓宪
刘洋
赖秋华
LI Siyi;PAN Huafeng;YE Xiaoxian;LIU Yang;LAI Qiuhua(Institute of Clinical Pharmacology,Guangzhou University of Chinese Medicine,Guangzhou 510006,China;Graduate School of Guangdong Medical University,Guangzhou 510006,China;Institute of Spleen and stomach,Guangzhou University of Chinese Medicine,Guangzhou 510006,China;School of Nursing,Guangzhou University of Traditional Chinese Medicine,Guangzhou 510006,China)
出处
《中国民族民间医药》
2019年第10期132-134,共3页
Chinese Journal of Ethnomedicine and Ethnopharmacy
基金
广州市科技计划项目(201803010055)
广州市公共卫生服务体系建设研究基地2017年度立项课题(互联网+中医药科普模式的实证研究)
广州市高校创新创业教育项目(201709T13)
关键词
新媒体
中医药
互联网
科普
New Media
Chinese Medicine
Internet
Popularization of Science
作者简介
李思怡(1994-),女,汉族,博士研究生在读,研究方向为中医药防治胃癌前病变研究,E-mail:1257003447@qq.com;通信作者:潘华峰(1965-),女,汉族,博士,教授,博士研究生导师,研究方向为医学教育与管理研究,E-mail:gzphf@gzucm.edu.cn
