摘要
大学生作为中国未来社会的中坚力量,肩负着中国实现伟大复兴梦想的重任。实现中华民族的伟大复兴,最艰巨繁重的任务依然在乡村,只有实现乡村振兴,才能实现社会稳定和国家富强。随着互联网的兴起,利用电商平台进行农产品资源对接正逐渐成为富农的途径之一。借助大学生创新创业项目搭建“农户-高校-地方政府”的电商平台还未有雏形,本文以江西中医药大学“红旅燎原”管理平台为例,探索高校以青年红色筑梦之旅项目拓宽农产品销售渠道的可行性。
College students are the backbone of realizing the rejuvenation of the Chinese nation.And rural revitalization is the key to social development.The popularity of e-commerce has helped farmers sell agricultural products well.At present,the e-commerce platform of“farmer-university-local government”is still being explored.This paper took the management platform of“Hong Lv Liao Yuan”in Jiangxi University of Chinese Medicine as an example to explore the possibility of broadening the sales channels of agricultural products by introducing the project of“Red Dream Journey with Young People”.
作者
蔡媛媛
陈璇
艾卫平
CAI Yuan-yuan;CHEN Xuan;AI Wei-ping(Entrepreneurship College,Jiangxi University of Chinese Medicine,Nanchang 330004;Communist Youth League Office,Jiangxi University of Chinese Medicine,Nanchang 330004,China)
出处
《山西财经大学学报》
CSSCI
北大核心
2022年第S02期19-21,共3页
Journal of Shanxi University of Finance and Economics
基金
江西省教改课题“‘青年红色筑梦之旅’扶贫产品展销实践与大学生思政教育改革研究项目”(JXJG-20-12-6)
关键词
乡村振兴
农产品展销
大学生创新创业
rural revitalization
agricultural products exhibition and sales
college students’innovation and entrepreneurship
