摘要
在数字经济快速发展的背景下,企业遭遇着愈发激烈的市场挑战,传统的薪酬体系已显得不足以应对员工多样的需求变化。本文分析了在数字经济时代薪酬体系差异化设计对于提升员工满意度所扮演的关键角色。基于对员工需求的细致探究,主张薪酬结构需要更加灵活,并应整合绩效考核、职业发展以及个人目标等多重因素,推行差异化的薪酬计划。还重点论述了利用技术在数据采集与分析方面的作用,确保薪酬决策的科学性和精确性。研究发现,差异化的薪酬设计不仅能够激发员工的工作热情,同时也有助于提升企业的吸引力,增强人才的留存率。In the background of the rapid development of digital economy, enterprises are facing increasingly fierce market challenges, and the traditional compensation system has appeared to be insufficient to cope with the changes in the diverse needs of employees. This paper analyzes the key role of improving employee satisfaction in the era of digital economy. Based on the detailed exploration of the needs of employees, it is advocated that the salary structure needs to be more flexible, and that multiple factors such as performance appraisal, career development and personal goals should be integrated to implement differentiated salary plans. It also focuses on the role of using technology in data collection and analysis to ensure the scientific and accurate nature of salary decision. The study found that differentiated compensation design can not only stimulate employees’ work enthusiasm, but also help to improve the attractiveness of enterprises and enhance the retention rate of talents.
出处
《电子商务评论》
2025年第1期1850-1856,共7页
E-Commerce Letters
