摘要
近年来,旅游产业发展迅速,譬如西安大唐不夜城将文旅商深度融合,收效显著。如今疫情放开,各地客流量增加,是对上海广富林文化遗址公园进行商业拓展,将文旅商有效融合,吸引各地游客参观的相对合适的时机。文章试图从广富林文化遗址公园已有的景观出发,在分析其拥有的商业价值的基础上,从园区历史、园区地区划分、广富林园区商业拓展的不足等方面分析上海广富林文化遗址商业化程度较低的原因,进而有针对性地提出解决思路与相关策划,扩大其知名度,从而使广富林文化遗址公园得以更广阔的发展。
In recent years, the tourism industry has developed rapidly, such as Grant Tang Dynasty Ev-er-bright City in Xi’an integrates culture, tourism and business, which has achieved remarkable results. Nowadays, the epidemic has been liberated and the passenger flow is increasing, so it is a relatively appropriate opportunity to expand the commercial development of Shanghai Guangfulin Cultural Heritage Park, effectively integrate culture, tourism and business, and attract tourists from all over the world to visit. To start with the existing landscape of Guangfulin Heritage Park and base on the analysis of its commercial value, we will analyze the reasons for the low degree of commercialization of Shanghai Guangfulin Cultural Heritage from aspects of the history, division and the lack of commercial development of this park, and then propose solutions and relevant plans specifically to expand its popularity. So the Guangfulin Cultural Site can be developed more widely.
出处
《社会科学前沿》
2024年第2期901-905,共5页
Advances in Social Sciences
