摘要
体育领域“饭圈”乱象已引发广泛的社会关注。研究以互动仪式链理论为分析视角,采用质性研究,运用案例分析法、文本分析法,解读体育饭圈的行为表现与文化成因,认为其实质是基于情感认同的互动行为。通过个案分析指出,由于网络开放降低了体育文化交流门槛、边界设立形成了文化隔阂,饭圈情感异化转移了体育文化关注焦点。这既是体育饭圈现象的互动行为表现,也是导致体育饭圈文化异化的原因。基于此,从文化治理层面提出:发挥互联网治理优势,打造体育饭圈共治格局;体现体育英雄领袖作用,打破圈层隔阂传播正向价值;加强饭圈粉丝主体意识,重塑体育关注新风向。
The fandom chaos in the sports field has aroused widespread social concern.This study adopts interaction ritual chain theory as its analytical perspective.Employing qualitative research,along with the case study method and text analysis method,the behavioral patterns and cultural origins of the sports fandom are interpreted.The study argues that the essence of this phenomenon lies in interactive behaviors rooted in emotional identification.Case analyses reveal that networkopenness,by lowering the barriers to sports culture exchange,and the establishment of boundaries,which fosters a cultural divide,contribute to the emotional alienation within fandom,thereby shifting the focal point of attention away from sports culture.This serves not only as an interactive behavioral manifestation of the sports fandom phenomenon but also as a cause of the sports fandom cultural alienation.Consequently,from a cultural governance standpoint,the following proposals are made,leverage the strengths of internet governance to cultivate a co-governance pattern within the sports fandom.Emphasize the leadership role of sports hero to dismantle circle barrier and disseminate positive values,and fortify the subjective consciousness of fandom fans to reshape the prevailing trends in sports engagement.
作者
张逸歌
刘亮
冯巧
ZHANG Yige;LIU Liang;FENG Qiao(Hubei University,Institute of Physical Education,Wuhan Hubei,430062)
出处
《湖北体育科技》
2025年第5期48-54,共7页
Hubei Sports Science
基金
国家社会科学基金一般项目(23BTY003)。
关键词
互动仪式链
体育文化
饭圈文化
体育精神
interaction ritual chains
sports culture
fandom culture
sportsmanship
作者简介
第一作者:张逸歌(2000-),女,河南汝州人,在读硕士,研究方向:体育人文社会学;通讯作者:刘亮(1980-),男,河南商水人,博士,教授,研究方向:体育体制改革,E-mail:117226388@qq.com。
