摘要
文章以中国丝绸博物馆龙纹服装的数字化展示为研究对象,探讨空间背景、模特造型、光效变化及展示道具等要素对观众视觉感知的调控作用,以及观众的感性审美偏好。研究结合眼动追踪技术和主观评价方法,通过眼动实验获取视觉行为的客观数据,并运用语义差分法评估观众的审美偏好和感性意象。结果显示,不同展示要素显著影响观众的视觉行为和审美体验,主客观数据的结合分析对博物馆服装的数字化展示设计具有重要意义。通过数据分析提出以人为本的展示设计和优化展示要素的策略,为博物馆服装的数字化展示设计实践提供了理论依据与建议。
The article takes the digital display of dragon pattern costumes in China Silk Museum as the research object,and explores the role of elements such as spatial background,model modeling,light effect changes and display props in regulating the audience's visual perception,as well as the audience's perceptual aesthetic preference.The study combines eye-tracking technology and subjective evaluation methods,obtains objective data of visual behavior through eye-tracking experiments,and applies semantic differential method to assess the audience's aesthetic preference and perceptual imagery.The results show that different display elements significantly affect the audience's visual behavior and aesthetic experience,and the combined analysis of subjective and objective data is of great significance to the digital display design of museum costumes.Through the analysis,the strategy of human-oriented display design and optimization of display elements is proposed to provide theoretical basis and suggestions for the digital display design practice of museum costumes.
作者
黄海懿
沈海娜
蔡建梅
HUANG HAIYI;SHEN HAINA;CAI JIANMEI
出处
《设计》
2025年第15期62-66,共5页
Design
基金
结合数字技术的纳米纤维面料研发及其在轻户外时尚服饰和产品上的应用(24190330-J)
基于数字艺术图形的纺织品图案二次设计和产品研究开发(21190648-J)。
关键词
视觉感知
眼动追踪
博物馆服装
数字化展示设计
语义差分法
Visual perception
Eye tracking
Museum costumes
Digital display design
Semantic differential method
作者简介
通讯作者:蔡建梅。
