摘要
数字经济作为现代经济的核心驱动力,已成为全球战略竞争的关键领域。21世纪伊始,特别是新时代以来,中国数字企业凭借敏锐的市场洞察力,积极拓展海外市场,实现了从低端制造向高端创新的转型升级,呈现出多元化布局、多赛道发展、生而全球化的特点。然而,在当前百年未有之大变局下,地缘政治冲突、经济格局演变、技术治理困境以及文化身份偏见等多重挑战交织,使中国数字企业在海外的运营环境愈发复杂严峻。为应对这些挑战,维护中国数字企业的海外利益,需要政府与企业协同发力,构建系统性保护体系。政府通过政策扶持、国际合作等手段为企业提供坚实后盾;企业则需强化技术创新、优化市场布局,提升自身竞争力。同时,各方还需在安保机制、规则制定、数字化能力及品牌建设等方面深化合作,从技术、经济、法律、外交、文化等多维度进行战略谋划,打造全方位、多层次的海外利益保护架构,以保障中国数字企业在国际舞台上稳健发展,实现可持续增长。
As the core driving force of modern economy,digital economy has become a key field of global strategic competition.At the beginning of the 2/st century,and particularly in the new era,with sharp mar⁃ket insights,China's digital enterprises have actively expanded their overseas markets,and realized a tran⁃sition from low⁃end manufacturing to high⁃end innovation,featuring diversified layout,multi⁃field develop⁃ment,and a“born⁃global”orientation.However,under the current changes unseen in a century,multiple challenges such as geopolitical conflicts,economic pattern transformation,technological governance dilem⁃mas,and cultural identity bias are intertwined,making the overseas operating environment of China's digital enterprises more complex and severe.In order to cope with these challenges and safeguard the inter⁃ests of digital enterprises,the government and enterprises need to work together to build a systematic pro⁃tection network.The government should offer robust support for enterprises through policy incentives and in⁃ternational cooperation.Enterprises need to strengthen technological innovation,optimize market layout,and enhance their competitiveness.At the same time,both parties should deepen cooperation in security mechanisms,rule⁃making,digital capabilities and brand building,carry out strategic planning in multiple dimensions such as technology,economy,law,diplomacy and culture,and build an all⁃round and multi⁃level overseas interest protection framework to ensure the steady development of China's digital enterprises in the international arena and achieve sustainable growth.
作者
戚凯
崔莹佳
QI Kai;CUI Yingjia(Shandong University,Weihai 264209,China;Nankai University,Tianjin 300350,China)
出处
《太平洋学报》
北大核心
2025年第4期80-94,共15页
Pacific Journal
基金
国家社会科学基金研究阐释党的二十届三中全会精神重大专项项目“反制裁、反干涉、反‘长臂管辖’的理论体系与制度保障研究”(24ZDA102)的阶段性成果。
关键词
数字经济
跨国公司
中国海外利益
反制裁
digital economy
multinational corporations
China's overseas interests
anti⁃sanctions
作者简介
戚凯(1988-),男,安徽霍邱人,山东大学东北亚学院教授、博士生导师,法学博士,主要研究方向:大国数字竞争、“长臂管辖”与经济制裁、跨国投资风险与中国海外安全;崔莹佳(2002-),女,山东栖霞人,南开大学周恩来政府管理学院2024级硕士研究生,主要研究方向:数字战略、大国半导体竞争。
