摘要
采用文献资料法、逻辑分析法和田野调查法,以贵州“村超”为个案,运用共生理论对体育旅游新业态高质量发展的逻辑理路、运行机制与融创路径进行研究,旨在助力体育旅游新业态高质量发展。研究认为,以举办体育赛事为依托作为“内生力”、以“三农”发展为基础作为“保障力”、以融入民族文化为核心作为“支撑力”、以旅游赋能高质量发展作为“推动力”是体育旅游新业态高质量发展的逻辑理路。运行机制:坚持以“人”为“本”,扩大旅游参与全民化;坚持以“乐”为“源”,体验旅游感知全覆盖;坚持以“政”为“根”,保障旅游联动全方位;坚持以“媒”为“魂”,打造旅游宣传全时域。提出融创路径:坚持共商共建,建立共生融合机制;坚持共享共赢,建立发展动力机制;坚持共荣共通,建立长效运行机制。
By using the methods of literature,logical analysis and field investigation,this paper taking Guizhou’s“Village Super League”as a case,using the theory of symbiosis to study the logical path,operation mechanism and integration path of the high-quality development of the new business form of sports tourism,aiming to help the high-quality development of the new business form of sports tourism.The research suggests that the logical pathways for the high-quality development of new sports tourism forms include relying on the hosting of sports events as an“endogenous force”taking the development of“agriculture,rural areas and farmers”as the“guarantee force”,integrating ethnic culture as the“support force”,and enabling high-quality development through tourism as the“driving force”.Operation mechanisms:adhere to“people”as the“foundation”expanding universal participation in tourism;adhere to“joy”as the“source”ensuring full coverage of tourism perception;adhere to“government”as the“root”ensuring comprehensive tourism linkage;adhere to“media”as the“soul”,creating a full-time domain for tourism promotion.Based on the above,the integration paths proposed are:adhere to joint consultation and construction,establishing a symbiotic integration mechanism;adhere to sharing and mutual benefit,establishing a development motivation mechanism;adhere to mutual prosperity and commonality establishing a long-term operational mechanism.
作者
孙群群
苏天喜
龙源
SUN Qunqun;SU Tianxi;LONG Yuan(School of Physical Education,Qiannan Normal College for Nationalities,Duyun 558000,Guizhou,China)
出处
《辽宁体育科技》
2025年第2期21-27,共7页
Liaoning Sport Science and Technology
基金
国家社会科学基金年度项目(项目编号:2024CTY037)
贵州省高校人文社会科学研究年度项目“贵州乡村体育旅游高质量发展研究”(项目编号:2024RW201)。
关键词
体育旅游
共生理论
高质量发展
贵州“村超”
sports tourism
symbiosis theory
high-quality development
Guizhou’s“Village Super League”
作者简介
孙群群(1991-),男,副教授,博士,硕士研究生导师,研究方向:体育产业。
