数字经济视域下文旅产业耦合协调分析

Coupling and coordination analysis of cultural and tourism industry from the perspective of digital economy

在线阅读下载PDF

导出

摘要作为驱动新质生产力发展的重要引擎,数字经济为文旅产业发展提供了强大动能.数字经济视域下文旅产业的深度融合是满足人民美好生活需要、推动新质生产力发展的重要举措,其中产业耦合是产业融合的继承和拓展.为明确数字经济视域下文旅产业的耦合协调关系及影响因素,本研究在构建文旅产业发展评价指标体系的基础上,结合耦合理论、灰色系统理论,对数字经济视域下文旅产业耦合协调度及影响因素进行定量测评,为市域文旅产业耦合协调分析提供了理论和方法支撑.以新质生产力引领文旅深度融合发展,需要不断增强文旅从业者的素养水平.充分利用数字技术和数字平台,加快形成人文引领、法律规范的市场体系. As an important engine driving the development of new quality productivity,the digital economy provides strong momentum for the development of the cultural and tourism industry.From the perspective of the digital economy,the deep integration of the tourism industry is an important measure to meet the needs of the people for a better life and promote the development of new quality productivity.Among them,industrial coupling is the inheritance and expansion of industrial integration.In order to clarify the coupling and coordination relationship and influencing factors of the tourism industry in the digital economy perspective,this study constructs an evaluation index system for the development of the tourism industry,and combines coupling theory and grey system theory to quantitatively evaluate the coupling and coordination degree and influencing factors of the tourism industry in the digital economy perspective.This provides theoretical and methodological support for the analysis of the coupling and coordination of the urban tourism industry.To lead the deeply integrated development of culture and tourism with new quality productivity,it is necessury to continuously enhance the digital literacy level of culture and tourism practitioners,and fully utilizes digital technology and digital platforms to accelerate the formation of a market system led by humanities and regulated by laws.

作者饶金涛杨琳邵雨薇 RAO Jin-tao;YANG Lin;SHAO Yu-wei(School of Journalism and New Media,Xi'an Jiaotong University,Xi'an 710049,Shaanxi,China;School of Management,Xi'an Jiaotong University City College,Xi'an 710018,Shaanxi,China)

机构地区西安交通大学新闻与新媒体学院西安交通大学城市学院管理学院

出处《西北师范大学学报(自然科学版)》 2025年第1期84-92,I0004,共10页 Journal of Northwest Normal University(Natural Science)

基金陕西省社会科学基金资助项目(2020R039) 国家社会科学基金重大资助项目(21&ZD320)。

关键词数字经济文化产业旅游产业耦合协调度新质生产力 digital economy cultural industry tourism industry coupling coordination new quality productivity

分类号 F590 [经济管理—旅游管理] G124 [文化科学]

作者简介饶金涛(1987-),男,陕西平利人,讲师,博士研究生.主要研究方向为数字媒介与文旅融合.E-mail:865853478@qq.com。