摘要
当前我国农村饲料电商产业发展迅猛,但相应的人力资源并不能匹配其发展,存在饲料电商专业人才匮乏,从业者对跨境电商应用不足,对智能信息技术的应用能力较弱,农村饲料电商人才流动性较强等问题。因此,在乡村振兴战略背景下,针对农村饲料电商发展与人力资源不匹配的问题,农村地区政府和饲料企业应加强合作和引导,通过加强对农村地区饲料电商人才培养和引进,提升农村饲料电商从业者对跨境电商平台的应用,全面提升农村饲料电商从业者的信息技术素养,优化农村饲料电商人才的人力资源管理等措施来优化人力资源配置。
At present,the rural feed e-commerce industry in China is witnessing robust expansion,but it is plagued by a misalignment with the requisite human resources;specifically,there is a dearth of specialized talents in feed e-commerce,insufficient adoption of cross-border e-commerce platforms among practitioners,and a relative weakness in the application of advanced information technology skills.Additionally,there is a pronounced challenge of high employee turnover within the rural feed e-commerce sector.Under the framework of the Rural Revitalization Strategy,tackling the problem of the mismatch between the thriving rural feed e-commerce development and its human resource capabilities,rural governments and feed enterprises should intensify cooperation and direction-setting.This includes initiatives like bolstering the training and attraction of feed e-commerce professionals in rural areas,boosting the capability of rural feed e-commerce practitioners to leverage cross-border e-commerce platforms effectively,and carrying out a comprehensive enhancement of the digital competence among these stakeholders.Moreover,refining the human resource management practices specific to rural feed e-commerce professionals is essential to remedy the prevailing issues and facilitate efficient human resource allocation.
作者
张航
徐宁
ZHANG Hang;XU Ning(Hebei Vocational and Technical University of Industry,Shijiazhuang,Hebei Province 050091,China;Langfang Normal University,Langfang,Hebei Province 065000,China)
出处
《中国饲料》
北大核心
2024年第18期149-152,共4页
China Feed
基金
2024年河北省高等学校科学研究项目(SQ2024289)。
关键词
乡村振兴
农村饲料电商
人力资源
优化
rural revitalization
rural feed e-commerce
human resources
optimization
作者简介
通讯作者:徐宁。
