摘要
                
                    在多元化社会发展环境中,随着国家综合实力的增强,国潮插画在现代插画设计中应用范围非常广,把中国传统绘画作为主要元素,和新时代潮流元素充分融合,共同引入到插画设计环节中,为其赋予新的意义。目前,现代插画设计行业的发展,为我国传统绘画带来更多全新的表现方式。通过对国潮插画在现代插画设计中应用情况的详细与全面分析,本文重点从文创产品、移动交互、招贴与包装4个设计层面展开分析,将国潮绘画文化内涵充分彰显出来,为人们带来视觉上的冲击,创造出全新的艺术形式,推动现代插画设计行业的多元化发展。
                
                In the diversified social development environment,with the enhancement of national comprehensive strength,China-fashion illustration in modern illustration design application range is very wide,the Chinese traditional painting as the main element,and the new era of the trend of elements fully integrated,jointly introduced into the illustration design link,giving new significance to it.At present,the development of modern illustration design industry has brought more new ways of expression for China's traditional painting.Through the China-fashion illustration application in modern illustration design of detailed and comprehensive analysis,this paper focus from the product,mobile interaction,posters and packaging four design level analysis,the China-fashion painting culture connotation fully display,bring the visual impact,create a new art form,promote the diversified development of modern illustration design industry.
    
    
                作者
                    庞艳丽
                PANG Yanli(Qilu Institute of Technology,Jinan 250000,China)
     
    
    
                出处
                
                    《鞋类工艺与设计》
                        
                        
                    
                        2024年第16期87-89,共3页
                    
                
                    SHOES TECHNOLOGY AND DESIGN
     
    
                关键词
                    国潮插画
                    现代插画设计
                    应用要点
                
                        china-fashion illustration
                        modern illustration design
                        application points
                
     
    
    
                作者简介
庞艳丽(1987-),女,硕士,助教,研究方向:视觉传达设计,394691272@qq.com.