摘要
依托互联网社交媒体开展中国传统节日文化的传播工作,能够全方位诠释中国节日的深厚文化内涵,促进民族传统文化的传承与弘扬。本文总结了互联网时代创新中国节日传播形式的意义,详细论述了互联网时代下中国节日传播面临的机遇和挑战,提出了依托社交媒体传播和表达中国节日文化的路径,以实现中国节日文化与社交媒体的完美整合,提升公众的民族文化自信心,在新时代彰显中国节日的无穷魅力。
To carry out the communication of Chinese festival culture by relying on Internet social media can fully interpret the profound cultural connotation of Chinese festivals and promote the inheritance and promotion of traditional national culture.This paper summarizes the significance of innovating Chinese festival communication forms in the Internet era,discusses in detail the opportunities and challenges faced by Chinese festival communication,and puts forward the path of communicating and expressing Chinese festival culture by relying on social media,so as to achieve the perfect integration of Chinese festival culture with social media and enhance public's self-confidence in national culture,highlighting the infinite charm of Chinese festivals in the new era.
作者
宁萍
NING Ping(School of Humanities,Hanseo University,Seosan 31962,Korea)
出处
《长春大学学报》
2024年第7期70-73,共4页
Journal of Changchun University
关键词
中国传统节日文化
传播
社交媒体
Chinese traditional festival culture
communication
social media
作者简介
宁萍(1990-),女,安徽阜阳人,博士研究生,主要从事文学研究。
