摘要
目的研究公立医院如何建立健全互联网医院运营管理体系,实现互联网医院服务质量的提升与精细化管理。方法通过阐述中山一院互联网医院的运营管理情况,包括顶层设计、功能创新、组织管理、数据应用、质量评价、推广运营一系列措施,来探讨互联网医院运营管理体系的建设。结果随着互联网医院运营管理的推进,互联网医院的业务量提升,服务质量也稳步提升,用户满意度提高。结论成熟的运营管理体系对互联网医院的发展非常重要,其管理发力点包括立足互联网医院线上线下一体化定位,探索业务模式、绩效考核与流程的创新,融合管理软实力与创新技术硬实力,通过以评促建保障服务安全与质量。
Objective To improve the service quality and achieve refined management of Internet hospital,to study how to establish and improve the operation and management system of the Internet Hospital in public hospitals.Methods The construction of Internet hospital operation management system was discussed by describing the operation management of Internet Hospital in Zhongshan First Hospital,including a series of measures such as top-level design,function innovation,coordination,data application,quality evaluation,and promotion operation.Results With the promotion of Internet hospital operation and management,the number of patients and service quality of Internet hospitals have improved,and customer satisfaction has increased.Conclusion A mature operation management system is very important for the development of Internet hospitals.Its management focus includes the integration of online and offline positioning of Internet hospitals,the exploration of business model,performance assessment and process innovation,the integration of management soft power and innovative technology hard power,and the promotion of service safety and quality through evaluation.
作者
张瑞霖
王禹尧
余俊蓉
张敦明
ZHANG Ruilin;WANG Yuyao;YU Junrong;ZHANG Dunming(Center for Information Technology and Statistics,The First Affiliated Hospital,Sun Yat-sen University,Guangzhou 510080,Guangdong,China)
出处
《中国卫生信息管理杂志》
2024年第1期99-104,共6页
Chinese Journal of Health Informatics and Management
基金
安徽医科大学医院管理研究所“国医科技”开放项目(2023gykj11)。
关键词
公立医院
互联网医院
运营管理
public hospital
Internet hospital
operation management
作者简介
张瑞霖(1992-),女,硕士,研究方向:互联网医院管理、医院DRG管理,E-mail:zhangrlin@mail.sysu.edu.cn;通信作者:张敦明(1978-),男,硕士,高级工程师,研究方向:医疗信息化、互联网+医疗管理,E-mail:zhangdm6@mail.sysu.edu.cn。
