摘要
目的 以导视系统为载体赋予川西林盘农耕文化新意境,是展现农耕文化的一种有效形式。以成都市郫都区林盘农耕文化导视系统设计为模型,以乡村发展复兴为契机推进农耕文化与乡村产业革新相融合,打造突显川西林盘特色的导视系统。方法 结合设计符号学理论,从元素符号的语义、语用、语境、语构四个维度,剖析川西林盘导视系统设计方法,以造型元素、色彩、材质肌理等客体对象解构导视系统符号化体系;同时与“境-景-人-物”四维体系相结合构建川西林盘导视系统。结果 表达林盘农耕文化外延造型及内涵意识,借助导视系统唤起川西农耕文化审美范式记忆,建立具有农耕文化特征符号的导视系统设计方法。结论 保护与传承川西农耕文化特色,提升川西林盘整体文化形象,拓展现代乡村导视系统设计思路。
Giving new artistic conception to Linpan farming culture in western Sichuan with the carrier of signal sys-tem is an effective way to display farming culture.With the Linpan signal system in Pidu District,Chengdu as a model,the work aims to promote the integration of industrial transformation and farming culture in the countryside with the op-portunity of rural revitalization,to create a signal system that highlights the characteristics of Linpan in western Sichuan.Based on the semantic theory,the design method of the Linpan signal system was analyzed from four dimensions of ele-ment symbols:semantics,pragmatics,context and syntactics,and the symbolic system of the signal design was decon-structed with objects,including modeling elements,color and material texture.Meanwhile,combined with the four-dimensional system of"Environment-Landscape-Human-Object",the Linpan signal system in western Sichuan was constructed.The exterior shape and interior consciousness of Linpan farming culture were ultimately expressed.The aes-thetic paradigm memory of farming culture in western Sichuan was evoked by symbolizing the signal system and a de-signing method of the signal system was established with the characteristics of farming culture symbols.The study will protect and inherit the characteristics of farming culture in western Sichuan,promote the cultural image of Linpan,and expand design ideas of the modern signal system in the countryside.
作者
徐澜婷
余彦秋
李强
吴浩
魏允迪
XU Lanting;YU Yanqiu;LI Qiang;WU Hao;WEI Yundi(Xihua University,Chengdu 610039,China)
出处
《包装工程》
CAS
北大核心
2024年第4期418-428,共11页
Packaging Engineering
基金
四川省哲学社会科学重点研究基地四川旅游发展研究中心资助(LY21-40)
绵阳师范学院川西北乡村人居环境建设工程研究中心(RHSC2023-4)
成都市哲学社会科学重点研究基地-美丽乡村建设与发展研究中心(CCRC2022-4)
2021年西华大学“大学生创新创业训练计划”(S202110650101)
关键词
川西林盘
导视系统设计
设计符号学
农耕文化
Linpan in western Sichuan
signal system design
design semiotics
farming culture
作者简介
通信作者:余彦秋。