摘要
本研究调查显示,高职院校开展思想政治教育的形式主要以思想政治理论课、课程思政、党团组织活动为主;开展思想政治教育主要通过微信公众号、学习通等学习类App、QQ等自媒体平台;网络思想政治教育覆盖面偏低;应用自媒体开展思想政治教育频率偏低,较少应用抖音等短视频媒体;自媒体思想政治教育功能发挥总体效果不理想。因此,高职院校在实施思想政治教育过程中,应建设新型思想政治教育工作队伍,加强媒介素养教育,构建全媒体传播体系,建立健全机制,增强思想政治理论课的感染力、亲和力和针对性,以促进高职院校思想政治教育目标达成。
This research survey shows that vocational colleges mainly carry out ideological and political education in the form of ideological and political theory courses,ideological and political courses,party and youth organization activities.Ideological and political education is mainly carried out through personal media platforms such as WeChat official account,Learning Pass and other learning App and QQ.The coverage of online ideological and political education is relatively low.The use of personal media for ideological and political education is relatively low,and short video media such as Douyin is seldom used.The overall effect of personal media's ideological and political education function is not ideal.Therefore,in the process of implementing ideological and political education in vocational colleges,a new type of ideological and political education work team should be built,media literacy education should be strengthened,a full media communication system should be established,and a sound mechanism should be established to enhance the inspiration,affinity,and pertinence of ideological and political theory courses,in order to promote the achievement of ideological and political education goals in vocational colleges.
作者
唐立
李玉
尹富江
李新洲
TANG Li;LI Yu;YIN Fu-jiang;LI Xin-zhou(School of Marxism,Yunnan Industry and Trade Vocational College,Anning,Yunnan 650300)
出处
《岳阳职业技术学院学报》
2023年第3期36-40,共5页
Journal of Yueyang Vocational and Technical College
基金
2022年云南省“双百双进”调研项目“自媒体时代高职院校思想政治教育的困境及对策”(SBSJ202228)。
关键词
自媒体
思想政治教育
媒介素养教育
全媒体传播体系
personal media
ideological and political education
media literacy education
all-round media communication system
作者简介
唐立(1982—),男,云南曲靖人,心理学副教授,教育学硕士。主要研究方向:思想政治教育心理学。
