摘要
以Web of Science上有关冰雪产业的1119篇论文为研究对象,运用文献计量法和知识图谱分析法考察了世界范围内冰雪产业的发展态势和研究热点变迁。通过对相关文献的进一步筛选,主要集中于产业经济的相关研究,对于论文与期刊分布、不同时间段发文频次对比、关键词频次分析和相关热点研究,得出了以下结论:(1)冰雪旅游、气候变化、适应性和可持续性是国外冰雪产业研究的热点;如何进行冰雪产业的多样化发展,从而避免冰雪产业过度依赖于自然条件成为国外冰雪产业研究的重点;如何根据当地气候变化进行相关生态保护和其他冰雪衍生产业的研究成为国外冰雪产业研究的方向。(2)国外冰雪产业相对其他产业来说起步较晚,近几年关于冰雪产业相关研究的文献数量逐年增加。特别是中国作者在中国获得2022年冬奥会举办权后的发文量明显增加。国外冰雪产业研究具有较为明显地趋向于优质冰雪自然资源区域的地理区位发展趋势。(3)冰雪资源开发过程中注重环境保护和气候变化引致人工造雪经济成本增加、减少滑雪运动受伤率研究和冬季旅游是发展滑雪旅游有效途径,结合新的营销手段和媒体平台和扩大相关消费人群将成为国外冰雪产业链上中下游环节研究的发展趋势。(4)集中度较高、进入壁垒较高、产品差异化明显和定价策略、品牌宣传、服务竞争、人才竞争和通过扩展服务领域来实现经济效应将成为冰雪产业SCP研究范式的发展特征。
Based on 1119 papers about ice and snow industry on Web of Science,this paper uses bibliometrics and knowledge mapping analysis to investigate the development trend and research hotspot changes of ice and snow industry in the world.Through the further screening of relevant literature,it focuses on the related research of industrial economy and according to analysis on the distribution of papers and journals,the comparison of publication frequency in different periods,the analysis of keyword frequency and the hot spots research,the conclusions are drawn:(1)Ice snow tourism,climate change,adaptability and sustainability are the hot spots of foreign ice snow industry research;How to diversify the development of ice and snow industry so as to avoid excessive dependence on natural conditions,has become the focus of foreign ice and snow industry research;How to carry out the research on ecological protection and other ice and snow derived industries according to the local climate change has become the foreign research direction.(2)Compared with other industries,foreign ice and snow industry started relatively late.In recent years,the number of literature on ice and snow industry has increased year by year.In particular,the number of papers published by Chinese authors after China won the right to host the 2022 Winter Olympics has increased significantly.The research of ice and snow industry in foreign countries has a relatively obvious trend of geographical location development in the region with high quality ice and snow natural resources.(3)In the process of ice and snow resources development,paying attention to environmental protectionand climate change,increasing the economic cost of artificial snow,reducing the injury rate ofs kiing and winter tourism are the effective ways to develop skiing tourism.Combining newmarketing means and media platform and expanding the relevant consumer groups will becomet he development trend of the research on the upstream,middle and downstream links of foreignice and snow industry chain.(4)High concentration,high barriers to entry,obvious productd ifferentiation and pricing strategy,brand promotion,service competition,talent competitionand economic effect by expanding the service field will become the development characteristics of SCP research paradigm of ice and snow industry.
作者
毕红星
李娇龙
BI Hongxing;LI Jiaolong(Center for Sports Economics Research,Dongbei University of Finance&Economics,Dalian 116025,Liaoning,China;Center for Industrial and Business Organization,Dongbei University of Finance&Economics,Dalian 116025,Liaoning,China)
出处
《山东体育科技》
2022年第6期19-26,共8页
Shandong Sports Science & Technology
基金
国家社会科学基金一般项目“我国鲁辽津三届全运会体育场馆建设的惠民成效研究”(16BTY050)
辽宁省教育厅科学研究经费项目“基于DEA辽宁省体育场馆运营的惠民绩效评价研究”(LN2020J01)。
关键词
冰雪产业
研究热点
发展趋势
国外
foreign ice and snow industry
research hotspots
development trend
作者简介
毕红星(1970-),男,教授,主要研究方向为体育产业经济。
