摘要
相较于国外较成熟的研究体系,国内对民俗体育资本化的研究尚未建立起完整的研究范式。文章采用田野调查等研究方法,从人类学视角对钢火烧龙的资本化实践过程进行了深度考察和阐释。研究发现:1)湘西钢火烧龙在政治、经济、生产与地理位置等因素陶染下,在村落民众诉求、乡村精英垂涎、地方政府治理的需求下踏上资本化道路。2)湘西钢火烧龙通过民俗文化品牌化、民俗体育企业化、赛事活动经济化、体育艺术商业化等方式实现文化到资源的转换,资源到资本的转换。3)湘西钢火烧龙资本化实践的效应从价值理性视角分析,有实现文化资源传承、满足多元主体欲求、健全社会治理体系等作用;从工具理性视角分析,有建构民族传统权威、推动企业经济发展等作用。最后,通过阐述个案运作逻辑与因果机制的基础,从文化与发展视角对民俗体育资本化发展与治理等人类学理论问题进行探讨。
Compared with the mature research system abroad, the domestic research on the capitalization of folk sports has not yet established a complete research paradigm. This paper adopts field research and other research methods to make a deep investigation and interpretation of the process of capitalization practice of Steel Burning Dragon from the perspective of anthropology. The research findings are as follows, 1) Under the influence of political, economic, production, geographical location and other factors, Xiangxi Steel Burning Dragon embarked on the road of capitalization under the demands of village people, the salivation of rural elites, and the needs of local government governance. 2) It realized the transformation from culture to resources and from resources to capital through the branding of folk culture, the commercialization of folk sports, the economization of sports events, and the commercialization of sports art. 3) From the perspective of value rationality, its effect of capitalization practice can realize the inheritance of cultural resources, meet the needs of multiple subjects, and improve the social governance system. From the perspective of instrumental rationality,it plays a role in building national traditional authority and promoting the economic development of enterprises. Finally, by elaborating the basis of case operation logic and causal mechanism, this paper discusses the development and governance of folk sports capitalization from the perspective of culture and development.
作者
黄武君
王世友
吴灿
雷军蓉
HUANG Wujun;WANG Shiyou;WU Can;LEI Junrong(Institute of Physical Education,Hunan Normal University,Changsha Hunan,410012)
出处
《湖北体育科技》
2022年第12期1113-1118,共6页
Hubei Sports Science
基金
2018年国家社会科学基金项目(18BTY129)
2022年湖南省研究生科研创新项目(CX20220497)
2021湖南省大学生创新训练项目(S202110542125)。
关键词
民俗体育
资本化
人类学
钢火烧龙
folk sports
capitalization
anthropology
Steel Burning Dragon
作者简介
第一作者:黄武君(1998-),男,湖南岳阳人,在读硕士,研究方向:体育人类学。;通讯作者:雷军蓉(1970-),女,湖南吉首人,博士,教授,研究方向:体育人类学、民族民间体育,E-mail:36600932@qq.com。
