摘要
近年来,我国广播影视行业蓬勃发展,为了分析行业盈利能力,本文选取了上市公司幸福蓝海为参考,对其盈利能力的各个指标进行深入分析。本文通过对盈利能力的研究,分析出幸福蓝海盈利指标变动的原因,最后为幸福蓝海以及整个行业的发展提出建议。
In recent years,China's broadcasting,film and television industry is booming.In order to analyze the profitability of the industry,this paper selects the listed company's Omnijoi Media Corporation as a reference,and conducts an in-depth analysis of various indicators of its profitability.Through the study of profitability,this paper analyzes the reasons for the change of the profit indicators of the Omnijoi Media Corporation,and finally makes suggestions for the development of the Omnijoi Media Corporation and the entire industry.
关键词
幸福蓝海
绩效评价
盈利能力
Omnijoi Media Corporation
Performance Evaluation
Profitability
作者简介
匡鑫玥,Email:1102053526@qq.com。
