摘要
随着社会经济的快速发展,互联网技术也在不断革新。电子商务是互联网技术与商务实践的有机结合,两者的化学反应催化了社会商业的进步,人们的生活质量也随着电子商务的普及明显提升,各行各业在这个变革中也获取到巨大的经济效益。电子商务给小微企业带来巨大机遇的同时,挑战也随之而来,只有做好电子商务整合营销平台的开发与应用,把握好发展良机,才能在未来的竞争格局中立于不败之地。
With the rapid development of social economy,Internet technology is also innovating.E-commerce is the organic com bination of Internet technology and business practice.The chemical reaction between the two catalyzes the progress of social commerce.People's quality of life has been significantly improved with the popularization of e commerce.All walks of life have also obtained huge economic benefits in this change.While e commerce brings great opportunities to small and micro enterprises,challenges also follow.Only by doing a good job in the development and application of e-commerce integrated marketing platform and grasping the development opportunity,can we be neutral in the invincible position in the future com petition pattern.
作者
韩林杰
HAN Linjie(Shanghai Hangyu Power Technology Co.,Ltd.,Shanghai 200000,China)
出处
《计算机应用文摘》
2022年第8期32-34,共3页
Chinese Journal of Computer Application
关键词
电子商务平台
整合营销
电商开发应用
e-commerce platform
integrated marketing
e-commerce development and application
作者简介
韩林杰(1986-),本科,助理工程师,研究方向:电子商务技术。
