摘要
供需结构优化和新旧动能的更新转化急需制造业高端品牌的培育和发展。制造业高端品牌企业将培育系列标准作为培育指南,为制造业企业建立和实施高端品牌培育体系并不断持续改进,从而为提升高端品牌培育能力提供了强有力的支撑。
The optimization of supply and demand structure and the renewal and transformation of old and new driving forces require the cultivation and development of high-end brands in the manufacturing industry. Manufacturing highend brand enterprises take series of standards as a guide and support to help manufacturing enterprises establish and implement high-end brand cultivation system and promote continuous improvement, thereby providing strong support for enhancing the high-end brand cultivation ability.
作者
吴倩
朱婷婷
凌梦雅
WU Qian;ZHU Ting-ting;LING Meng-ya(Anhui Institute of Quality and Standardization)
出处
《中国标准化》
2021年第24期109-113,共5页
China Standardization
关键词
制造业
品牌培育
标准研究
manufacturing industry
brand cultivation
standard research
作者简介
吴倩,工程硕士,正高级工程师,质量所所长,研究方向为质量和标准化;朱婷婷,硕士研究生,研究方向为质量和标准化;凌梦雅,硕士研究生,工程师,研究方向为质量和标准化。
