摘要
随着经济社会的不断发展,与以往相比,农村经济也获得了一定的发展,农产品电子商务应运而生,其是在基于互联网交互性、易用性等特点,结合农村的农产品,衍生出来的一个产业,其中涉及两种资源,优势互补,在促进农业发展、实现农业生活现代化中发挥着尤为重要的作用。就农产品电子商务发展的具体情况来看,其中仍然存在着种种问题,比如物流问题、农户盈利能力差等,这在一定程度上对农产品电商的发展起着制约作用,需要有效应对和解决措施。文章对农产品电子商务发展的具体情况进行探讨,分析其中存在的种种问题,针对性地解决以上问题,促进农产品电子商务的进一步发展。
With the continuous development of economic society,compared with the past,rural economy has also achieved certain development,agricultural products e-commerce emerged at the historic moment,which is based on the characteristics of Internet interaction,ease of use,combined with rural agricultural products,derived from an industry,involving two kinds of resources,complementary advantages.It plays a particularly important role in promoting agricultural development and realizing the modernization of agricultural life.In terms of the specific situation of the development of e-commerce of agricultural products,there are still various problems,such as logistics problems and poor profitability of farmers,which restrict the development of e-commerce of agricultural products to a certain extent and need to be effectively dealt with and solved.This paper will discuss the specific situation of the development of agricultural products e-commerce,analyze the existing problems,targeted solutions to the above problems,promote the further development of agricultural products e-commerce.
出处
《智慧农业导刊》
2021年第19期80-82,共3页
JOURNAL OF SMART AGRICULTURE
关键词
乡村振兴
农产品
电子商务
互联网
rural revitalization
agricultural products
e-commerce
Internet
作者简介
张旭(1989-),男,硕士研究生在读,研究方向:农产品电商;李苑羽(1991-),女,硕士研究生在读,研究方向:农产品电商。
