摘要
随着新冠疫情在全球范围内常态发展,很多行业的发展都遇到了危机。其中,会展业作为国家与城市间的贸易往来平台,是现代服务业的重要组成部分,在促进城市经济发展、推动产业转型升级等方面作用显著。本文深入河北省进行调查研究,在依托河北省的资源优势和“十四五”规划关于发展会展经济的政策指导的基础上,基于比较优势理论、增长极理论,分析河北省会展业现状,并提出针对性建议,以供参考。
With the normal development of the COVID-19 epidemic on a global scale,the development of many industries has encountered a crisis.The exhibition industry is not only a platform for trade exchanges between countries and cities,but also an important part of the modern service industry.It can promote the economic development of cities and promote industrial transformation.This paper will conduct an in-depth investigation in Hebei Province,analyze the current situation of Hebei Province’s convention and exhibition industry in accordance with the national policy guidance,the theory of comparative advantage and the theory of growth poles,and put forward targeted recommendations.
作者
侯欣宇
周红
HOU Xinyu;ZHOU Hong(School of Management,Tianjin Normal University)
出处
《商展经济》
2021年第19期5-7,共3页
Trade Fair Economy
关键词
河北省会展业
京津冀协同创新
会展品牌
发展策略
创新
Hebei exhibition industry
Beijing-Tianjin-Hebei coordinated development strategy
exhibition brand
development strategy
innovation
作者简介
侯欣宇(1996-),女,汉族,河北唐山人,硕士研究生在读,研究方向:服务管理与创新管理;周红(1969-),女,汉族,天津人,教授,博士,研究方向:国际商务、服务管理与创新管理。
