摘要
当今新媒体时代,医学期刊的运营挑战与机遇并存,如何走出符合国情并有自己特色的办刊之路,是一个现实而严峻的问题。通过分析国内医学期刊运营新媒体现状及《中国现代神经疾病杂志》编辑部的实践探索,归纳提出办出特色、把握学科热点、创新组稿机制与策略、注重社会效益等切实可行的途径,以期为国内医学学术期刊新媒体时代的发展与运营提供参考。
In the era of new media,the operation of medical journals faces both challenges and opportunities.It is a realistic and serious problem to find the innovative way of running journals which is in line with the national conditions and has its own characteristics.By analyzing the current status of new media operations in medical journals and practical exploration of editorial office of Chinese Journal of Contemporary Neurology and Neurosurgery,this paper summarizes and puts forward practical ways such as running characteristics,grasping subject hotspots,innovating contribution mechanisms and strategies,and focusing on social benefits,so as to provide reference for the development and operation of domestic medical academic journals in the new media era.
作者
彭一帆
袁云
陈雪
张宇
PENG Yifan;YUAN Yun;CHEN Xue;ZHANG Yu(Editorial Office of Chinese Journal of Contemporary Neurology and Neurosurgery,Tianjin Huanhu Hospital,Tianjin 300350,China)
出处
《天津科技》
2021年第9期12-15,共4页
Tianjin Science & Technology
关键词
医学期刊
新媒体
运营
探索
medical journal
new media
operation
exploration
作者简介
通讯作者:彭一帆。
