摘要
瞬息万变是现代市场经济的一大特性,企业要想持续经营和谋求发展,必须基于这种特性对企业的经营管理进行调整,让企业从传统的经营管理模式中摆脱出来,为企业的持续经营和健康发展打下基础。而大数据的产生为企业的经营管理提供了新的思路,企业需要加强对大数据背景下经营管理的研究。本文基于大数据时代特征对企业的经营管理进行分析,在阐述大数据背景下企业经营管理中存在的机遇与挑战基础上,从人才建设、技术革新、安全建设以及数据挖掘等角度提出了加强企业经营管理能力的策略,期待能够为我国企业现阶段的经营和发展提供必要的支持。
Rapid change is a major feature of the modern market economy.If an enterprise wants to continue to operate and seek development,it must adjust its operation and management based on this characteristic,so that the enterprise can get rid of the traditional operation and management model,and lay the foundation for the continued operation and healthy development of the enterprise.The emergence of big data provides new ideas for the operation and management of enterprises,and enterprises need to strengthen the research on operation and management under the background of big data.Based on the characteristics of the era of big data,this paper analyzes the operation and management of enterprises.Under the background of big data,based on the analysis of the opportunities and challenges existing in the enterprise management,this paper puts forward the strategies to strengthen the enterprise management ability from the perspectives of talent construction,technological innovation,security construction,data mining,etc.,in order to provide the necessary support for the operation and development of Chinese enterprises at the present stage.
作者
王海华
WANG Haihua(Shanxi Guokong Construction Engineering Co.,Ltd)
出处
《商展经济》
2021年第12期131-133,共3页
Trade Fair Economy
关键词
大数据
市场经济
企业管理
经营管理
发展创新
big data
market economy
business management
operations and management
development and innovation
作者简介
王海华(1976-),女,汉族,山西万荣人,中级会计师职称,本科,研究方向:财务管理。
