摘要
随着新媒体的迅速发展,使得传统电视媒体的生存面临着较大的困境。目前电视节目的制作和播出方式发生了改变,媒介不断的融合,为新型电视节目的发展和传播提供了更多的选择。本文首先介绍了电视节目传统的制作方式,其次分析了媒介融合对电视节目传播方式的影响,最后对我国媒介融合环境下新型电视节目制播发展趋势进行预测。
with the rapid development of new media,the survival of traditional TV media is facing greater difficulties.At present,the production and broadcasting methods of TV programs have changed,and the continuous integration of media provides more choices for the development and dissemination of new TV programs.This paper first introduces the traditional production methods of TV programs,then analyzes the impact of media convergence on the transmission mode of TV programs,and finally forecasts the development trend of new TV program production and broadcasting under the environment of media convergence in China.
作者
侯雨希
Hou Yuxi(Beian financial media center,Beian,Heilongjiang 164000)
出处
《卫星电视与宽带多媒体》
2020年第15期90-92,共3页
Satellite TV & IP Multimedia
关键词
媒介融合
新型电视节目
发展趋势
media convergence
new TV programs
development trend
