摘要
随着新媒体技术的不断发展,新媒体的发展给县级广播电视台的生存带来了极大的威胁。为了在这个时代站稳脚跟,国内电视台都继成立了融媒体中心并进行融媒体业务。融媒体中心的建立是县级电视台转型升级的必然趋势,融媒体技术作为一项重要技术,已经被广泛应用,新模式的转变也可以为县级广播电视的发展提供更大的空间。本文通过对县级广播电视发展情况的分析,深入探究县级电视转型升级和融媒体平台建设,完成从传统技术模式转型到数字模式的升级,占好舆论宣传的主阵地。
With the continuous development of new media technology,the development of new media has brought a great threat to the survival of County-level Radio and television stations.In order to keep a firm foothold in this era,domestic TV stations have set up a financial media center and carry out financial media business.The establishment of the financial media center is the inevitable trend of the transformation and upgrading of county-level TV stations.As an important technology,the financial media technology has been widely used.The transformation of the new model can also provide greater space for the development of County-level Radio and television.Based on the analysis of the development of County-level Radio and television,this paper probes into the transformation and upgrading of County-level Television and the construction of media platform,completes the transformation from traditional technology mode to digital mode,and occupies the main position of public opinion.
作者
陈锋
Chen Feng(Jingxian financial media center,Jingxian Anhui,242500)
出处
《卫星电视与宽带多媒体》
2020年第10期142-144,共3页
Satellite TV & IP Multimedia
关键词
县级广播电视
融媒体平台
创新应用
County level radio and television
Media platform
Innovative application
