摘要
通过对国防科技大学图书馆阅读推广项目"蕙风讲坛"活动的案例分析,探索了军队院校图书馆如何以"打造强军文化"为使命,为开展富有军事特色的先进文化活动而实施阅读推广活动的品牌化运作。
Through the case analysis of the reading promotion project"Warm-wind Forum"of the library of National University of Defense Technology,this paper probes into how the military institute library to implement the branding operation of reading promotion activity by taking"the construction of a strong military culture"as the mission and for the purpose of carrying out advanced cultural activities with military characteristics.
作者
廖佳
郭婷
LIAO Jia;GUO Ting
出处
《图书情报导刊》
2020年第4期6-11,共6页
Journal of Library and Information Science
关键词
军队院校
图书馆
阅读推广
品牌化运作
military institute
library
reading promotion
branding operation
作者简介
廖佳,女,1985年生,国防科技大学图书馆馆员;郭婷,女,1980年生,国防科技大学图书馆讲师。