摘要
红色文化资源作为一种特殊的资源形态,是民众不忘革命历史的见证,也是树立新时代社会主义核心价值观的基础和保障。武汉作为拥有众多红色文化资源的历史文化名城,通过对区域内的旅游资源与红色文化旅游资源进行整合规划,促进社会力量及民众的参与,应用新媒体技术扩张文化影响力,使其在整体上发挥出协同发展效应,并在协同发展中带动周边产业发展,实现更大范围民众参与促进武汉红色文化品牌形象的打造。
Red cultural resources, as a special form of resources, are not only the witness of the revolutionary history of the people, but also the foundation and guarantee of establishing the core values of socialism in the new era.As a famous historical and cultural city with numerous red cultural resources, Wuhan promotes the participation of social forces and the public through integrated planning of regional tourism resources and red cultural tourism resources, expands cultural influence by applying new media technology, and makes it play a synergistic development effect on the whole, and develops synergistically. In order to promote the development of the surrounding industries, and to achieve a wider range of public participation in promoting the building of Wuhan Red Culture brand image.
作者
李浩
Li Hao(National Cultural Industry Research Center,Central China Normal University,Wuhan 430070,China)
出处
《武汉职业技术学院学报》
2019年第6期109-112,共4页
Journal of Wuhan Polytechnic
关键词
红色文化
旅游产业
文化品牌
协同发展
red culture
tourism industry
cultural brand
coordinated development
作者简介
李浩(1994-),男,山东临沂人,华中师范大学国家文化产业研究中心硕士研究生,研究方向:文化资源与文化产业、非物质文化遗产保护。
